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Eye on Possibility: Out-of-the-Box Thinking Can Transform Your Image, Sell the Experience

Buying new tires has been called one of the most negative purchases a consumer can make. Did you ever invite the neighbors over to see your new washer-dryer combo? Unlikely. Same holds true for tires. While independent tire dealers can do little to polish the image of tires, they can do an awful lot to

Information Overload?: New Data Collection Tools Can Help Dealers – But at a Price

When a telephone installer in Canton, Ohio, leaves his service truck, his boss back at headquarters knows. If the installer moves more than 100 yards from his truck, the boss knows that, too. If that installer checks out his son’s baseball game, the boss can ‘see’ the company’s service truck parked at the ball field,

Gun Control: Compressed Air Can Be a Deadly Weapon in the Wrong Hands

Did you ever grab the air hose to clean off your workbench? Did you feel a little embarrassed when you were engulfed in a cloud of choking dust? Lots of us have, including me – when I was a kid. That’s when the older guys started telling me stories about the dangers of compressed air.

Push the Envelope: Master the Performance Upsell By Knowing About Offsets

“Upsell.” This might be a new word for you or your staff. Or, perhaps your staff has been trained on upselling techniques, and this term is nothing new. In any case, if you want to increase your average sales ticket, there are opportunities that you should look into that will allow you to sell a

Myths and Realities of Automotive Service and Repair

(Akron/Tire Review – AftermarketNews.com) Manufacturers and distributors devote a lot of thought, research and energy into trying to understand the mind of the shop owner.

Fitment Blues: Seven Real-Life Cases Show You How to Handle ‘Common’ Tire/Wheel Problems

You must have at least one employee with some basic knowledge of custom wheels and non-OE high performance tires, even if you don’t sell them. Why would you want to know about something that you don’t sell? First, if you’re not selling custom wheels, you’re missing a huge profit opportunity. Even then, you will certainly

Reifen 06: First Choice for Tyre Professionals

(Clacton, U.K./Tyres & Accessories) With 440 exhibitors from 42 nations, Reifen 2006 – the 24th International tyre exhibition – will register a new record number of participants and will thus confirm its position as the leading global fair in the sector.

Aftermarket Perspective: Looking Good for the Quality Sector?

(Clacton, U.K./Tyres & Accessories) The alloy wheel aftermarket in the UK has seen a number of changes over the past decade, many of which are continuing today.

New Beissbarth Wheel Aligner

(Clacton, U.K./Tyres & Accessories) Beissbarth UK has launched a new wheel aligner in its highly successful Microline range, which has the highest number of top manufacturer approvals.

Buy Vs. Lease: Should You Buy Your Store Building and Land? Or, Should you Lease Your Store’s Quarters?

The buy/lease quandary is an old one; it’s been around since the first retail store opened. It’s a big decision for any business of any size because both buying and leasing have distinct, lasting impacts on how you operate – and even how successful you will be. It is also a question you should ask