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Wanli Sponsors Own Drift Team

(Akron/Tire Review) Wanli Performance Tire has launched the Wanli Drift Team, which will compete in the 2007 NOPI drift series.

Sunny Days: Kumho Unveils Plans and ‘Extraordinary Value’

Kumho Unveils Plans and ‘Extraordinary Value’  

Yokohama to Provide OE Fitments on Chrysler Vehicles

(Akron/Tire Review) Yokohama Tire Corp. announced it will supply a “significant amount” of tires to Chrysler Group for the 2008 Chrysler Town & Country and the 2008 Dodge Grand Caravan.

Pirelli Display Points to Changing Preferences

(Staffordshire, U.K./Tyres & Accessories) While most people visit motor shows to admire the latest and greatest from the world’s carmakers, those whose taste extends to tyres can also catch a glimpse of where the tyre world is heading.

SEMA Show 2006: Cooper Now Part of Need For Speed Game Series

(Las Vegas/Tire Review) Cooper Tire & Rubber Co. announced a partnership with Electronic Arts on the latest version of EA’s popular Need for Speed video game series.

SEMA Show 2006: Cooper Unveils New Marketing Plan, Race Logo

(Las Vegas/Tire Review) Cooper Tire & Rubber Co. revealed details about its sponsorship of the Champ Car Atlantic Series, and showed off a new Atlantic Series logo.

UPDATE: Details Released on Automaker Tire Safety Campaign

(Akron/Tire Review) Further details have been released on the new consumer tire safety education campaign launched by the Alliance of Automobile Manufacturers.

Tire Rack Takes Honors in Yokohama Dealer Challenge

(Akron/Tire Review) John Rastetter, director of tire information services for Tire Rack, and his driver Simon Pagenaud won the dealer challenge in the Yokohama Presents the Champ Car Atlantic Championship Powered by Mazda series.

Yokohama on New Generation Mitsu Outlander

(Akron/Tire Review) Mitsubishi Motors has selected Yokohama as the OE tire for its 2007 Mitsubishi Outlander compact SUV.

Chemix Site Gets PAX Accreditation

(Clacton, U.K./Tyres & Accessories) Nobody would deny the safety and convenience benefits afforded by Michelin’s revolutionary PAX run-flat tyres, which allow motorists to travel safely for 125 miles (below 50 mph) on punctured tyres.