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TIA Adds ‘Green’ Forum to GTE Schedule

TIA is brining a "green" perspective to the proceedings with a late addition to the upcoming Global Tire Expo schedule. TIA will hold a forum “Making ‘Green’ Work For Tire Dealers” on Wednesday, Nov. 3 from noon to 1 p.m. in Room S231 of the South Hall at the Las Vegas Convention Center.   Dick Gust,

TIA Taking TPMS Relearn Chart Orders at GTE

TIA said the latest updated version of its popular TPMS Relearn Chart will soon be available, and it will take advanced orders for the chart at the upcoming Global Tire Expo in Las Vegas. TIA will be taking orders at Booth 40059 at the GTE, which is part of the upcoming SEMA Show, Nov. 2-5

Schrader Takes to Streets to Promote Sensor, Tool Line

TPMS-maker Schrader is taking the long road to Las Vegas to promote its EZ-Sensor product line to tire dealers, distributors and consumers. Schrader embarked on what will be a 6,400-mile journey around and across the country, leaving Detroit on Oct. 18 and reaching the Global Tire Expo/SEMA Show at the Las Vegas Convention Center by

Alliance Unveils New Logo

Alliance Tire Group has adopted an all-new logo and corporate identity, which it will formally unveil at the upcoming Global Tire Expo/SEMA Show in Las Vegas. “The global stance of ATG reflects the company’s worldwide manufacturing, marketing and sales base, and forms a strong umbrella over the Alliance, Galaxy and Primex brands,” said Alliance CEO

Incoming TIA President Mike Berra Outlines His Plans

At this point, I think we have all become somewhat fatigued by the constant drumbeat of bad economic news. As I prepare for my term as president of the Tire Industry Association (TIA), I’m encouraged that I am taking leadership of an organization that continues to grow. Just two examples of this are the fact

New Chief, New Offices, New Sponsorship, Renewed Attitude at Pirelli

When he took over as chairman and CEO of Pirelli Tire North America, Mauro Pessi was certainly no stranger to the tiremaker or its parent, Pirelli Tyre. After a year as CEO of Italian brake component maker Brembo, Pessi, 43, returned to his roots when he became head of Pirelli’s North American operations. Pessi had

Know New Training and Products That Will Keep Your Shop Profitable

Recently, you’ve heard me say, “nothing is easy.” That’s my new slogan. It doesn’t matter how simple an action seems, it will get complicated quickly. For instance, I recently heard from a friend, Jared, who sold a set of wheels for a new 2010 Camaro. The wheels were the same size as OE. All he

10 Years in, TPMS Confusion Still Exists Among Consumers

Ever throw a party that took almost eight years to organize, but one-third of the invited guests never bothered to show up? Maybe it was the wording of the invitation. The cumbersome title “U.S. Tran­s­portation Recall Enhancement, Accountability and Documentation Act” probably didn’t help to capture the imagination of the general public when passed in

Show Attendee Registration Up, Great Crowds Expected for GTE

Organizers for the SEMA and AAPEX shows say attendee registrations are up for the 2010 events, slated for Nov. 2-5 in Las Vegas. Registrations are up 7% so far, organizers said, a significant increase after the 2009 shows, which saw a slight attendance drag due to the economy. Some 85,000 attendees have already registered, and

TRIB Board Issues Statement Regarding Brodsky Firing

Responding to the widespread – even international – negative reaction to the firing of long-time TRIB managing director Harvey Brodsky, the TRIB board of directors issued a statement to reassure members. Brodsky was dismissed by the board on Oct. 5 after serving as TRIB managing director for nearly 30 years. Since the news broke, a