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Nitto Tire Makes Foray into Side-by-Side Tire Market at SEMA 2018

Nitto Tire introduced its first product for side-by-side vehicles, called the Trail Grappler SxS, at the 2018 SEMA Show. 

Nitto Trail Grappler sxs
SEMA Tells NHTSA To Quit Stalling Replica Vehicle Production

The Specialty Equipment Market Association informed the National Highway Traffic Safety Administration that it is prepared to challenge the agency in court if it fails to take immediate action to implement the low volume replica car law.

Yokohama Tire Partners with Nitro Circus to Light Up SEMA Ignited

Yokohama Tire and Nitro Circus are adding more heat to SEMA Ignited with a special, high-flying Nitro Circus Freestyle Motocross (FMX) show.

Yokohama Nitro Circus SEMA Ignited
Toyo Tires Announces Winners of the Toyo Tires SEMA Top Build Awards

Toyo Tire U.S.A. Corp. announced the winners of the Toyo Tires SEMA Top Build Awards at the 2018 SEMA Show. 

Diesel Brothers, Cooper Tire Launch New Tire Brand At SEMA 2018

The DieselSellerz, stars of Discovery Channel’s hit show “Diesel Brothers,” have partnered with Cooper Tire & Rubber Co. to launch a new tire brand: Legion Tires.

Tire Dealers Talk Training, Talent Acquisition at Annual “Tires @2” Event at SEMA

Some of the top tire dealers in North America spoke about their operations and strategy at the annual “[email protected]” event at the 2018 SEMA Show.

Duraturn Announces Enhanced Casing Warranty at SEMA

The casing warranty on Duraturn TBR tires is being extended to six years and two retreads, the company announced at the SEMA Show this week.

Cooper, Continental Among SEMA 2018 New Product Award Winners

The Specialty Equipment Market Association (SEMA) announced its Best New Products Award winners Tuesday at the 2018 SEMA Show.

Cooper Discoverer SEMA Best Product
BKT Showcases Farming Implement Tire, Monster Trucks at SEMA 2018

BKT tires is displaying in three different locations at this year’s SEMA Show, showcasing its products from the Earthmax lineup for the OTR sector as well as a selection of farming and industrial tires.

Triangle Tire Displays 5 Consumer Tires at SEMA 2018

Triangle Tire USA is showcasing a broad selection of TBR, OTR and consumer tires at its SEMA booth #43177, including five “new generation” passenger and light truck tires.

Triangle Tire SEMA 2018