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Marvin Bozarth, Retired ITRA Executive Director, Dies

Marvin Bozarth, one of the retread industry’s foremost experts and a past managing director of the American Retreaders Association (ARA) and executive director of the International Tire & Rubber Association (ITRA), died Sept. 1, 2022, at the Missouri Veterans Home in Mexico, Missouri. He was 85, according to his obituary. Born Dec. 10, 1936, in

Marvin Bozarth ITRA obituary
What to Look Forward to at DRIVE Expo 2022

DRIVE is the largest coaching and management company in North America. Since 1993, DRIVE has helped thousands of owners achieve their goals – both business and personal. The upcoming DRIVE EXPO in Orlando, Florida will propel all attendees with specialized training sessions, presentations from industry leaders, workshops built just for a shop owner’s needs, the

Kukui Grows Staff in Sales, Marketing, Business Development

The company has added several industry veterans to its staff as Kukui continues to grow.

Video: Build Customer Relationships Using Shop Software

Doing the little things now to make your customers happy will solidify your relationship and keep them coming back to your shop time and time again. Doug Kaufman breaks down what customer satisfaction is and some key tricks to make their experience great.

Doug-Kaufman-Customer-Service-Video
Tech Minute: Make Your Customer Trust You – Not the Internet

Andrew Markel stresses the importance of credible sources while gathering information about a repair, and shows how to get your customer to trust you and your shop and not unreliable Internet sources.

Tech Minute Andrew Markel Babcox Media
Tech Minute: Using Service Information to Look Up Tire Specs

Babcox Media’s Andrew Markel explains solutions tire dealers can use to find tire information for their customers using shop software.

Tech Minute Andrew Markel Babcox Media
Back to the Basics: TPMS Relearn Procedure Fundamentals

While most shops work with TPMS on a daily basis, use this as a refresher and a tool for new hires — even as information to share with your customers if they want to learn more about the complexity of the relearn process.

52 Technicians Honored At ASE Annual Meeting

Fifty-two automotive professionals were recognized at the Fall Board of Governors meeting of the National Institute for Automotive Service Excellence (ASE).

ASE TECHNICIANS 2018
Belle Tire Pays More Than $300K in Back Wages to Employees

After a federal investigation, Belle Tire has agreed to pay more than 1,200 employees in back wages after it failed to include incentive bonuses and sales commissions employees earned when calculating their overtime payment.

Belle Tire Tireman
Cooper Tire Appoints New General Manager of EMEA Operations

Jaap van Wessum has been appointed general manager of Europe, the Middle East and Africa for Cooper Tire & Rubber Company Europe Ltd.

Cooper Tire EMEA