Central Texas Retreading president Todd Calandra said, “Oliver was our choice in retreading because we could install an efficient shop at a reasonable cost and produce the highest quality retreads. As an Oliver retreader, you also are able to serve a market area that is not overcrowded with other Oliver dealers. Our plan is to sell Oliver retreads from as far north as Dallas and as far south as San Antonio.” (Tire Review/Akron)
Leeds West Groups (LWG) has found its new director of marketing in Christine Perry.
Leeds West Groups (LWG), an investment fund that acquires, owns, and manages national automotive repair franchise brands, announced that Christine Perry has joined as its director of marketing.
Perry brings 25 years of experience in brand marketing specializing in advertising through the use of data and market research. Most recently Perry worked as the director of marketing for LearningRX, based in Colorado Springs where she led strategic marketing initiatives for franchisees. She has also served as the director of marketing for Grease Monkey International, as a marketing project manager for TCAG, a branding company, and was the director of marketing for Western Dental Services. Perry began her career at Valassis.
A Louisiana Trade Delegation met with Kumho Tire officials in Seoul to discuss the company’s upcoming Louisiana distribution center.
High-volume Continental GOLD dealers were treated to an all-inclusive stay and various activities during the group’s 2023 meeting.
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Siemens will supply automation and drive technology, software, industrial communication and training.
At its recent franchise conference, RNR Tire Express awarded one of its longest-serving franchisees.
A myriad of tire manufacturers received high rankings in J.D. Power’s latest OE Tire Customer Satisfaction Survey.
New marketing partnerships, GOLD dealer incentives and education around tires for EVs were on the agenda as Continental gave GOLD dealers a business update for the year ahead in sunny Playa Mujeres, Mexico.
Kyle Hardy will lead and execute the strategy for the association’s digital member experience.
