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October 2010 Sales Intelligence


Covering Helena, Mont.; Lexington, Ky.; Macon, Ga.; Madison, Wis.; Oklahoma City, Okla.; and Trenton, N.J. retail tire markets during theperiod of Sept. 25-26, 2010.


Tire Review and InteliChek present up-to-date tire and service price information from U.S. metropolitan areas.

For this monthly feature, InteliChek directly contacts a selection of independent tire dealers, mass merchants and car dealers to obtain current pricing on replacement tires and vehicle services.

InteliChek requests and verifies retail prices via phone calls, using specific vehicles, tire sizes and vehicle services. In that way, direct and useful comparisons can be made by readers. 

The tire prices shown in this report are for tires only, and do not include mounting/balancing or any add-on warranties or other services or fees. To allow for a more accurate comparison, the level of tire brand – Tier 1, Tier 2 and Private Brand/Other – recommended by the retailer is noted. (See legend below charts.)


The services chosen for these surveys include a standard oil change (oil plus filter), a standard four-wheel alignment and front brake work (replace front pads and turn both rotors).

For more information on InteliChek, visit

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