Nitto Welcomes New VP of Sales - Tire Review Magazine

Nitto Welcomes New VP of Sales

Nitto Tire U.S.A. has hired Jeff Bootz to head up its sales team as vice president of sales, effective May 1.

Nitto VP SalesNitto Tire U.S.A. has hired Jeff Bootz to head up its sales team as vice president of sales, effective May 1.

Bootz comes to Nitto from its sister company, Toyo Tire U.S.A., and has more than two decades of experience leading sales initiatives for tire manufacturers.

He began his tire industry career in 1992 at Dunlop Tires and joined Toyo Tires U.S.A. in 2002 as a regional sales manager. Bootz was promoted to director of sales in 2009.

“We have been impressed with Jeff’s ability to drive sales, and his extensive knowledge of the industry,” said Keiko Brockel, president of Nitto Tire U.S.A. “We are confident that his experience will be a valuable addition to Nitto Tire and that, through his leadership, he will help us to continue to grow the sales of our full product line up.”

You May Also Like

Apollo Tires debuts marketing campaign for longhaul truck tires at TMC

This campaign comes one year after Apollo Tires debuted its long-haul truck tire range at the TMC Expo.

Apollo-Smart-Tires-campaign

Apollo Tires US debuted a new integrated marketing campaign titled ‘Smart Tires for Not Smart Roads’ at the TMC Expo in New Orleans, LA from March 4-7. This campaign comes a year after Apollo Tires debuted its long-haul truck tire range at the TMC Expo.

The campaign was shot in California City and Lake Tahoe, CA and begins by showcasing a variety of road conditions that long-haul truck drivers are no stranger to, including potholes, cracked roads and roads covered in snow and rain and how Apollo long-haul "smart tires" stand up to any test, the company said.

Bridging the past and present: Totten Tire may be Birch Run’s best kept secret in tires

The single-location shop has always been able to draw the business it needs to keep busy, keep customers happy, and keep true to its roots.

K&M-Totten-Tire-Owners-1400
Pilot to add 30 Southern Tire Mart shops to its travel center network

Over the next year, the company plans to add more than 30 STMP shops to its travel centers for a total of over 85 locations across the country.

McCarthy Tire Service promotes new VP of human resources

Ann Sadusky joined the McCarthy team in October 2018 and has directed its human resource department since that time.

McCarthy-Ann-Sadusky--1400
Bridgestone to supply 15 Daytona 200 riders with BattlAx tires

Among the 15 riders, three riders from YART Yamaha, the winners of the 2023 FIM Endurance World Championship, will join Bridgestone’s team.

Bridgestone-Daytona 200

Other Posts

Toyo launches the Toyo M655 tire for commercial light trucks

Toyo said the M655 tires provide traction under heavy loads for mining, energy, agriculture, construction and forestry use.

Toyo-Tires-M655-1400
General Tire reveals spring promotion for G-Max, AltiMax tires

Starting March 1-April 30, with the purchase of four qualifying passenger General Tires, customers will receive up to $70.

GeneralTire-GMax-AS07-2.0-1400
SRNA promotes new director of OE for four-wheel and two-wheel businesses

He’s been with SRNA since Feb. 2013, focusing his time on motorcycle OE throughout the entirety of his tenure.

SRNA-Rick-Zimmerman
GRI appoints Barry Guildford as global commercial director

As the GCD, Guilford will lead the global sales and marketing organization of GRI.

GRI-Barry-Guildford