NitroFill introduced NitroShield, a tire protectant product.
Designed for professional application by auto service technicians, NitroShield protects tires against cracking, discoloration, aging and other damage caused by UV rays and ozone, according to NitroFill. The product is permanent and is designed to maintain shine and protection throughout the life of the tire, the company noted.
Customers who purchase a NitroShield treatment receive a free membership to the NitroShield Customer Care Club. The Program includes tire repairs and replacement coverage as well as roadside assistance, NitroFill said.
“We have so much confidence in the performance of NitroShield that if a dealer’s customer experiences a flat tire or their tire is destroyed from a road hazard, we’ll pay that dealer directly to repair or replace the tire and even provide roadside assistance, if needed, to get the customer to the dealer,” said Jay Lighter, president of NitroFill.