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Nexen Tires first off-road tire on FOX

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Nexen MTX Tire to be Featured on FOX

Nexen Tire America’s new Roadian MTX passenger and off-road vehicle tire will be spotlighted on Fox Sports’ SEMA Show broadcast Dec. 27.

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Nexen Tires first off-road tire on FOX

Nexen’s first off-road tire will be featured on FOX.

Nexen Tire America’s new Roadian MTX passenger and off-road vehicle tire will be spotlighted on Fox Sports’ special broadcast on the SEMA Show, where the tire originally made its debut. The SEMA Show broadcast on Fox Sports will air on Dec. 27 at 2:30 p.m. PT.

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The Roadian MTX (Mud Terrain Xtreme) is Nexen’s first entry into the hardcore off-road market.

“We’re incredibly excited to bring world-class off-road tire performance to the market with the new Roadian MTX – and at price points that make better sense to both hard-core off-roaders and regular truck owners everywhere,” said Kyle Roberts, director of marketing at Nexen Tire USA. “Showcasing the distinct advantages of our off-road technologies – including patented designs that dramatically reduce noise for drivers on and off-road – for the Fox Sports audience is great for our evolving brand. We hope to share and prove those distinct advantages for the industry and media more moving forward.”

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Key features of the Roadian MTX tire include:

  • Distinctively designed dual sidewalls – “Beast” and “Machine” – giving the customer the freedom to choose the look that best represents their lifestyle and vehicle
  • 3-ply sidewall protection for better stability and durability when hauling heavy loads and dealing with harsh off-road terrain
  • Burly lugs for maximum grip, aggressive traction and complete control
  • Patented, optimized block positions which reduce tire noise when transitioning from mud trails to asphalt streets
  • F load capacity on all flotation sizes and maximum air pressure of 80 PSI for increased towing capacity, a higher load capacity, and functioning TPMS sensors
  • Reinforced rubber belt that delivers exceptional load-bearing durability over a range of applications
  • Rim protector bars on sizes 20” and up, keeping your prized rims safe from curb-rub or rock abrasion

The Roadian MTX tire will be available in 35 total sizes, with 12 sizes available for order now, and 23 larger sizes, including popular off-road sizes 33-, 35- and 37-inch, to be available for order in February 2018.

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