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New Nexen Division To Oversee Americas

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Nexen Logo RSNexen Tire Corp. has added a new division to oversee the American marketplace. The new division – Nexen North & South American headquarters (AHQ) – will be located at the Nexen Tire America’s corporate headquarters in Diamond Bar, Calif.

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Nexen said it created the AHQ to strategically manage the American markets, including Canada, Mexico, and South America and develop strategies to help drive brand awareness and recognition.

B.W. Lee, previous vice president of Nexen Tire Korea, will head the new AHQ office. James Kwon will continue to serve as CEO of Nexen Tire America.

Prior to joining Nexen, Lee was the head of the sales and marketing team for Samsung for 30 years.

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