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Midas Launches ‘Project Spark’

Midas has launched Project Spark, a national initiative to help families, veterans and first responders get back on the road.

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Midas has launched Project Spark, a national initiative to help families, veterans and first responders get back on the road.

Through Project Spark, Midas will provide repairs, including parts and labor, for vehicles donated through 1-800-Charity Cars. This nationwide initiative will help more than 1,000 people in Midas communities across the country.

“Project Spark was created to honor Midas’ heritage of being a good neighbor and to always be a touch better,” said Brian LePorin, vice president of marketing at Midas. “By providing necessary repairs such as a set of new tires, an inspection or an oil change on donated vehicles, Project Spark lets Midas help others by doing what it does best: fix cars.”

Transportation can be a significant barrier to gaining and maintaining employment. In fact, more than 10 million American households do not have a car, according to 2016 statistics from the U.S. Census.  Another 45% lack access to public transit, according to the American Public Transportation Association.

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“In the end, we believe this program can be the key to removing barriers and getting folks back on the road,” said LePorin.

Project Spark officially launched in Philadelphia this week at the Midas located at 64 W Germantown Pike.

“I am honored to represent locally owned and operated Midas owners for the launch of Project Spark,” said Brian Beers, Midas Germantown Pike store owner. “Repairing these vehicles and handing over the keys to those in need gave me and my team a tremendous sense of pride and hope for this initiative and the impact it may have on the lives of the recipients.”

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