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Martins Industries to Streamline Brand

Martins Industries, a tire equipment manufacturer, is introducing new colors and improved product packaging in an effort to streamline its brand’s appearance and increase recognition of their products worldwide.

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Martins Industries, a tire equipment manufacturer, is introducing new colors and improved product packaging in an effort to streamline its brand’s appearance and increase recognition of their products worldwide.

The decision to give their branding and marketing collateral a new look is due in part to their rapid growth in the North and South American markets. The new company colors, which are now orange, grey and black, will serve to make Martins’ products and brand easier to recognize as they continue to expand into countries across Europe. The new brand colors will be applied to everything from products and packaging, to marketing and promotional materials.

“Our aim was to match how we look to our values and the users we serve’’ says founder and president of Martins Industries, Martin Depelteau. A clean, modern and highly professional brand image serves as the ideal complement to the high-quality products that Martins Industries manufactures.”

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