Connect with us

News

Live at SEMA: Conti Launches General Tire Web Re-Design

Advertisement

The General Tire portion of Continental’s online media room, www.ctamedia.com, is getting a facelift. The new-and-improved site launches today and is on display at the 2011 SEMA Show/Global Tire Expo in Las Vegas, lighting up computer screens throughout the Continental Tire-sponsored media center.

Advertisement

The new layout will house hundreds of press releases, from the latest news to archives dating back to 2008. Full-text press releases can be downloaded as Word documents and all images are available for low- and high-resolution download. The site also features a social media portal, designed to easily guide media to General Tire’s Facebook, Twitter and YouTube accounts.

“We wanted to streamline CTAMedia.com and improve navigability,” said Dana Zamalloa, General Tire manager of PR and communications. “It’s extremely important to us that the media has complete access to General Tire news and multimedia content, and this redesign will allow them to get all of the latest news from any web-ready device.”

Advertisement

The new site will be mobile-friendly, offering complete usability to iPad, iPod and iPhone users, as well as Android and other smartphone/tablet brands.

Advertisement
Click to comment

POPULAR POSTS

CONTInental Americas-Leadership CONTInental Americas-Leadership

Executive Interviews

Continental Focuses on Adding Value to Dealers Amid Economic Uncertainty

Broberg-Les-Schwab Broberg-Les-Schwab

People

Les Schwab Names Mike Broberg as Next CEO

People

ATD Names Moid Alwy as Chief Supply Chain Officer

News

Hankook Tire Plans $1.6B Expansion of Clarksville, Tennessee Plant

Connect
Tire Review Magazine