Kumho Tyres to Sponsor MSA British Rallycross Championship - Tire Review Magazine

Kumho Tyres to Sponsor MSA British Rallycross Championship

(Staffordshire, U.K./Tyres & Accessories) Kumho Tyres will be the title sponsor of the MSA British Rallycross Championship (BRC) for the next three years.

The company’s contract will also see the introduction, for the first time, of a control tyre for the British championship’s Supercar and SuperModified categories. The British Rallycross Drivers Association (BRDA), which organises the MSA British Rallycross Championship has negotiated the deal under which Kumho tyres will become specified equipment.

BRDA chairman John Horton said, “Kumho will back the MSA British Rallycross Championship for the next three years and offer considerable financial and promotional support. This partnership with Kumho will bring stability to the BRC and the resources to promote the championship to a wider audience.”

Steve Thompson, Kumho’s European motorsport manager, added, “Kumho is delighted to have this agreement with the BRDA to support the MSA British Rallycross Championship for the next three years. We look forward to working with the BRDA and all the competitors to promote this championship in a positive manner. We see rallycross as an exciting form of motorsport through which we can promote our brand to a new audience.”

The first opportunity drivers have to evaluate the tyres comes courtesy of a pre-season test session on Mar. 31. The first round of the Kumho Tyres MSA British Rallycross Championship takes place at Lydden on Easter Monday (Apr. 9).

The 2007 Kumho Tyres MSA BRC will be run over eight rounds, all of which will be televised and broadcast on British and European channels. All rounds of this year’s BRC will also be listed on the FIA calendar, which will enable European competitors to take part in the championship.

The Kumho sponsored MSA British Rallycross Championship is a separate event to the MSA British Rally Championship, as reported by Tyres & Accessories in January 2007, for which Pirelli has been selected as the control tyre for the 2007-09 seasons.

You May Also Like

Bartec USA to Host TIA ATS Class

TIA’s Automotive Tire Service class is hitting the road – holding a session at Bartec USA from April 25-28.


Bartec USA announced that Tire Industry Association’s (TIA) Automotive Tire Service (ATS) class is being held at its North American headquarters in Sterling Heights, Michigan, from April 25-28.

TIA is visiting six cities in 2023 with its ATS class. Those who successfully pass the four-day class will be certified as Advanced ATS Instructors, allowing them to certify ATS instructors and technicians in the field. Certified Automotive Tire Service (ATS) is designed for the professional passenger and light truck tire technician with subjects ranging from the relationship between torque and clamping force to the TPMS relearn procedures on domestic and import vehicles.

Creating Solid Inspection Processes at Your Shop

Want the best inspection process possible? Make sure you have the right technology first.

Vehicle Inspection
Michelin, Hiab USA Partner on Forklift Tires

The OEM tires for the Moffett truck-mounted forklift showcase airless tires from Michelin.

Helping Your Customers Make Sense of Ag Tire Technology [Audio]

Titan International’s Scott Sloan explains how dealers can best help customers with ag tire tech on the market today.

Whats-Treading-Scott-Sloan-Titan International
Big O Tires Expands to Sevierville, TN

The first Big O Tires location in Sevierville, TN is offering discounts and financing upon opening.


Other Posts

Helping Your Customers Make Sense of Ag Tire Technology

To help us differentiate ag tire technology in the market today, Titan International’s Scott Sloan joins us on the podcast.

Whats-Treading-Scott-Sloan-Titan International
Goodyear Introduces Powerload Tire Line

Goodyear said its Powerload line delivers durability and traction for compact wheel loaders and graders.

Nominations Open for 2023 Tire Industry Hall of Fame

The annual Tire Industry Hall of Fame ceremony recognizes folks for achievements in the industry.

Roy Littlefield TIA
Nokian Tyres on Track to Complete Sale of its Russia Manufacturing Plant

The company is expected to be paid $302.30 million for its Russian operations.