One of the most difficult things about social media is keeping up with changes to even the basic platforms such as Facebook.
In most cases, the changes are good, such as Facebook incorporating searchable hashtags into conversation streams (which I covered in my June post) and Graph Search, a huge game changer that I covered in my March blog post.
But keeping with it all can be very daunting. I bet I get 30 to 50 messages a day about a new social media application or service. For this reason, I would like to share with you a few resources for Facebookthat I think are worth paying attention to; these people really know what they are talking about. If you are in charge of managing a Facebook community for your business or your clients, these folks can help you:
Jon Loomer
A self-described digital geek, Jon oversaw fantasy games product and strategy for the NBA. He began his blog as an interactive resume; then transformed it into a consulting and digital tutorials destination.
He specializes in Facebook marketing, ads optimization and metrics. Jon’s information is very detailed and geared for advanced Facebook marketers. I must say, I look forward to his posts with a mixture of fear and excitement. But if you are serious about leveraging Facebook for your business, Jon is one of the best.
Check him out at: Jon Loomer Digital: For Advanced Facebook Marketers, www.jonloomer.com or www.facebook.com/jonloomerdigital.
Mari Smith
Mari Smith is one of the world’s leading social media strategists and widely recognized as the top Facebook marketing expert in the world. She is author of The New Relationship Marketing and co-author of Facebook Marketing: An Hour A Day.
Fast Company describes Mari as, “A veritable engine of personal branding, a relationship marketing whiz and the Pied Piper of the OnlineWorld.” Forbes recently named Mari as one of the top 10 social media influencers, and Dun & Bradstreet Credibility named Mari one of the “top 10 Most Influential Small Business People on Twitter.”
Each week Mari sorts through a huge pile of new social media blog posts,resources, articles, tools, tips and more, and hand picks just five of them to send you via email.
Check her out at: www.marismith.com/ and www.facebook.com/marismith
Amy Porterfield
Amy is a social media strategist and co-author of Facebook Marketing: All-In-One for Dummies. According to her bio, Amy has been in the marketing arena for over 12 years and spent more than six years working alongside “peak performance coach” Anthony Robbins, where she managed his content marketing team and major online marketing campaigns.
Check Amy out at: www.AmyPorterfield.com and www.facebook.com/AmyPorterfield
I would love to hear from you about social media resources that you find invaluable. We are all in this together.
