The Board of Governors of the Automotive Aftermarket Suppliers Association (AASA) has named Howard Laster to its board of governors. Laster is the North American head of aftermarket for Continental Commercial Vehicles & Aftermarket.
As a member of AASA Board of Governors, Laster has been tasked with working with the senior leadership team to establish short term and long-term goals for the association and its councils. Laster will also work to oversee and advise the various AASA councils which include the AASA Intellectual Property Council, Brake Manufacturers Council, Marketing Executive Council, and the Overseas Automotive Council.
“It is an honor to be named to the Board of Governors of the Automotive Aftermarket Suppliers Association,” Laster said. “It is an incredible organization filled with some of the best leaders in the industry, and I am very excited to bring my experience to the table in a variety of capacities.”
Laster has been with Continental for over 22 years, serving in a variety of executive and sales management roles. He is responsible for overall business strategy, product quality, and performance, along with the development of effective sales and marketing activities in North America for the Continental ATE and VDO brand of products.