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Goodyear Ties With WKA on Dunlop Deal

(Akron/Tire Review) Kart racing sanctioning organization World Karting Association is offering an exclusive program on Dunlop brand car and light truck tires for its 10,000 members throughout this year.

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Andy Traicoff, director of Dunlop marketing in North America, said, "Karters already love our kart tires, so it’s natural that we’d want these passionate drivers to use our performance, sport-utility and truck tires as well. We want to build lasting relationships with the World Karting Association and its members."

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Goodyear Tire & Rubber Co. did not reveal details of the proposed program.

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