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General Off-Roading Gets Web Section

Continental Tire North America has added a new section to its General tire brand Web site, one that details the brand’s off-road racing efforts.

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The ‘Team GT’ section at www.generaltire.com includes features on teams, drivers and products competing under the General banner.

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“Team GT is rewriting the history books this season. No one has ever been able to achieve the number of wins and podium finishes that these teams have brought home in their inaugural season,” said Travis Roffler, director of marketing. “And this new part of our General tire Web site is designed to give them the credit they’re due.” (Tire Review/Akron)

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