Falken Tire Expands Loyalty Program With Lift & Shift

Falken Tire Expands Loyalty Program

liftshiftlogoFalken Tire Corp. has partnered with Lift & Shift Inc.to introduce an enhanced version of its Falken Fanatic Dealer loyalty program, available today, July 1.

The company’s existing rewards program provides dealers with cash rewards and Falken Fanatic Points. The partnership with Lift & Shift gives dealers a choice in how they wish to be rewarded. They can choose to earn cash rewards or instead select from a number of reward currencies made available by Lift & Shift, including an assortment of frequent flyer currencies, hotel points or gift card points.

Dealers will also now be able to redeem their Falken Fanatic Points for these same reward currencies, enabling them to add to their favorite reward account balances even faster.

Falken’s dealers will be able to visit a special Fanatic – Lift & Shift Rewards website and check their rewards history 24/7. They also will be able to earn bonus miles and points by taking advantage of special offers that will be promoted by Falken on certain products throughout the year.

You May Also Like

Yokohama Rubber commits to SBTi validation for sustainable targets

This commitment letter pledges to set and submit targets that are aligned with the SBTi’s target-setting criteria within two years.

Yokohama-greenhouse-gasses-stock-

The Yokohama Rubber Co. submitted a commitment letter to the Science Based Targets Initiative (SBTi), the first step in gaining validation of science-based targets (SBTs) for greenhouse gas emission reductions that are scientifically consistent with standards established by the Paris Agreement.

This commitment letter pledges to set and submit targets that are aligned with the SBTi’s target-setting criteria within two years, Yokohama said. Companies are asked to set SBTs that target reducing emissions related to all of a company’s business activities, including direct emissions from their own operations as well as indirect emissions caused by other companies and customers.

Michelin sees steady sales volume in 2023 YOY, increases NA market sales

The company said sales for the year amounted to approx. $30.6 billion, down a slight 0.9% from 2022.

Michelin-Magog
Double Coin to participate in this year’s TMC trade show

Double Coin will showcase its EPA Smartway-verified truck tires including the FR610 steer, FD405 drive and the FT115 trailer position tires.

Double-Coin_TMC-1400
SRNA promotes director of product planning for Falken PLT tires

With more than two decades of experience in the tire industry, TJ Johnson is now coming up on eight years with SRNA.

Tsuyoshi-Johnson-SRNA
Ascenso Tires North America finds new president

Thomas Clark brings with him a three-decade-long career, marked by progressive responsibilities at companies such as Michelin and Carlstar Group.

Ascenso-Thomas-Clark

Other Posts

Turbo Wholesale Tires partners with LA Rams’s Kyren Williams

The All-Pro NFL running back will appear in promotional print and social media campaigns for Turbo Wholesale Tires.

turboCombo
VIP Tires & Service donates $275,000 to Make-A-Wish in 2023

Last year’s donation brings VIP’s total contribution to Make-A-Wish in recent years to over $1.275 million.

MAW-VIP-Tires-1400
Wes Samperio named Dunlop Motorcycle Tires’ product planning manager

Samperio has held several positions throughout his eleven years with SRNA, from warehouse operations to customer service to sales.

wes-samperio-dunlop-motorcycle-tires
SRNA names national sales manager (West) for commercial truck tires

Sam Williams has been with SRNA since 2016, most recently working as a senior strategic account manager.

Sam-Williams-SRNA-1400