Dealertrack Technologies will be part of an agreement between Incadea and Groupe Michelin that allows Michelin China to deploy tire and fast-fit business software in more than 2,000 TyrePlus Service Centers across China by 2018.
“This partnership will allow us to better answer to retailers’ needs to capture the expected growth of the tire and car service business in China over the next several years in our TyrePlus franchise network,” said Pascal Roche, commercial director for Michelin China. “Incadea has a great reputation for delivering sustainable technology solutions that help retailers to manage better their operations locally and across the region.”
Dealertrack’s Incadea software uses e-commerce, knowledge management and customer relationship management tools to collectively support the optimization of internal processes and procedures, Incadea said. More than 6,000 users currently use the tire business software across 26 countries.