CTNA Announces Ties With UNC

(Akron/Tire Review) Continental Tire North America (CTNA) has signed a three-year sponsorship of the University of North Carolina's athletics program.

Published: September 8, 2006

The deal includes sponsorship of pre- and post-game radio broadcasts featuring UNC football and basketball coaches.

“The University of North Carolina has one of the most powerful athletics programs in the nation, with the men’s basketball team winning the NCAA Championship in 2005. This sponsorship of the UNC athletics program shows Continental Tire’s commitment to the Carolinas, our dealers and their communities. We are proud to be headquartered in the Carolinas, which is home to a large number of fine colleges and universities, and chose UNC because of its high level of academics program and large alumni base in this area,” said Travis Roffler, CTNA’s director of marketing.

How vehicle alignment affects ADAS features

It’s not just about keeping the vehicle traveling straight anymore – proper alignment is critical for ADAS features to function correctly.

By Christian Hinton

Published: April 22, 2024

Vehicle alignment has taken on a whole new level of importance in the age of advanced driver assistance systems, or ADAS. It's not just about keeping the vehicle traveling straight anymore - proper alignment is critical for ADAS features to function correctly. Let's discuss why wheel alignment matters more than ever.