The California Dealers Association’s annual New Year Luncheon, presented by 1-800 EveryRim.com, was at full capacity with 77 dealers and vendors from 48 companies attending the event on Jan. 21, in Pico Rivera, Calif.
During the luncheon, Tom Formanek, TIA vice president and regional sales manager of Stellar Industries, spoke about the pressing issue of mandatory tire registration and the importance of TIA as the tire industry’s voice in Washington, D.C. He also discussed TIA’s training and education programs.
Other speakers included SEMA Wheel & Tire Council (WTC) Chairman Joe Findeis, and Mike Russell of Federated Insurance.
