November, 2011 Archives - Tire Review Magazine
Product Spotlight: Batteries

Selecting and stocking aftermarket automotive batteries doesn’t have to be difficult, but it does require some knowledge of the range of products available and the applications for which they’ll be used. In NAPA BatteriesNAPA points out that its automotive batteries are made with advanced computerized equipment and undergo stringent testing and quality control checks to

November 2011 Sales Intelligence

Covering Helena, Mont.; Lexington, Ky.; Macon, Ga.; Madison, Wis.; Oklahoma City, Okla.; and Trenton, N.J., retail tire markets during the period of Oct. 28 through Nov. 2. Tire Review and InteliChek present up-to-date tire and service price information from U.S. metropolitan areas. For this monthly feature, InteliChek directly contacts a selection of independent tire dealers,

Improving Our ‘Technology’ With More Expertise and Experience

Got a letter recently from an "Appreciative Fan" of the tire industry. More precisely, of the technological wonders that are today’s radials. "I’m 78. I’ve driven on a lot of tires. I would like to thank the tire industry for designing and manufacturing better and safer tires," wrote Warren Modell of Bronx, N.Y., who mentioned

Live Demonstration Showcases fleetHQ Processes, Benefits

A picture may be worth a thousand words, but a live step-by-step demonstration is worth a lot more. Especially when that demo clearly illustrates how seemingly separate products pull together to deliver one larger service.This was the case in late September when Goodyear took some of its truck tire dealers, key fleets and tire and

Know the Ins and Outs of Wheel Bearings to Ensure a Smooth Ride

Wheel bearings play an important role in the ride satisfaction of your customers’ vehicles. To prevent comebacks by performing the service right the first time, check out the following wheel bearing Q&A:

Get a Solid Education in Customer Service from

I love Amazon! Over the past five years or so, I have purchased countless items from Amazon: books, DVDs, office supplies, electronics, coffee, assorted gifts and a lot more. In fact, rarely does a week go by without at least one Amazon package arriving from UPS.

Tires and Other Important Factors That Impact Fleet Fuel Economy

Increasing vehicle fuel economy is the key to success in maximizing fleet profits while reducing greenhouse gas emissions. The hot button for just about every fleet is to look at all viable options for both the tractor and trailer when it comes to fuel economy. As a tire dealer, understanding all these factors and how

Selecting the Correct OTR Tire Benefits Everyone

Demand placed on your customers to deliver their end products at competitive prices puts a lot of pressure on the commercial tire dealer. No longer can a salesperson assume that supplying the same product to the customer is the right thing to do for both parties.OTR tire customers are looking for ways to improve their

In Fast-Growing Farm Tire Market, Recession is a Distant Past

Overall, North American farmers have had a good year. High commodity prices for grain and cotton, coupled with improved milk and pork prices and record high beef prices have resulted in farmers having profits to spend updating their equipment – and their tires. In 2011, agricultural commodities prices went up by 31%, according to Jeff

10 Surprisingly Common Examples of ‘Business Poison’ to Avoid

Every tire dealer talks about customer service, but how well do dealers design customer service programs that build their business? When you review all of the things that contribute to the success of a dealership – products, marketing, price and more – customer service is the only one that begins and ends with and can