November, 2007 Archives - Tire Review Magazine
Studying Scraps: Scrap Tire Analysis May Reveal New Ways to Reduce Costs

Scrap Tire Analysis May Reveal New Ways to Reduce Costs With the thought of stepping away from the trees to view the beauty of the entire forest, consider where the most fertile source of information related not only to your tire program, but many other fleet performance and cost driven variables, can be found. Once

SWOT: Honest, Four-Square Analysis Helps You Make Profitable Decisions

Honest, Four-Square Analysis Helps You Make Profitable Decisions There are two old business adages that have been proved time and time again: • Change or perish. • It’s hard to hit a moving target. If you read the stories in last month’s issue of Tire Review about the winner and finalists of our first Top

It’s All Common Sense

Reader Says Poor Drivers – Not Used Tires – Are to Blame for Accidents All this talk about used tires being bad…well, all I have to say is: Here we go again. It is all common sense. People cause accidents, not tires. What I mean by this is look very hard at how people neglect

Changing Aptitudes: Kumho, Other Tire and Auto Companies Work to Improve Teen Driving Skills

The fact I need a mirror to see my rearview is ample proof that my teenage years are well in the rearview mirror. But, boy, do I wish I were one right now. Cell phones, PCs and the Internet, cable TV, digital music, four-cylinder rockets…we didn’t have any of these things. Our high tech was

Pulling for Results: Entering Trailer Tire Market May Bring in Tidy Profits, Connections

Entering Trailer Tire Market May Bring in Tidy Profits, Connections With steady growth and little competition, entering the trailer tire market is something worth considering. While the demand isn’t nearly as great as it is for passenger or light truck tires – or even some other specialty tires – being one of a few dealers

Small Business, Big Ideas: Smaller Companies Offer Products to Fill a Niche in Your Business

Smaller Companies Offer Products to Fill a Niche in Your Business David triumphs again! That could be the slogan for many small companies who are pursuing the same consumer dollar that large companies are vying for. Except they are doing it on a tiny budget and throwing every available resource they have to capture the

Motor Oil; Filters

A Close-up Look at Synthetic Motor OilThe subject of what type of motor oil to use in a customer’s vehicle is long enough to warrant a 2,000-page book. In the interest of your time, this short briefing will only cover synthetic oil and a few frequently asked questions. Pennzoil offers its answers to myths and

Leveling Off: Tire Unit Sales Steady, Service Work Picks Up Slightly

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