May 2021 Archives - Tire Review Magazine
Charging for Proper Tire Service: Tire Mounting and Demounting

Most consumers have no idea how technical it is to be able to mount/demount tires. This process involves two to three times more steps than the average consumer realizes and, unfortunately, more than many tire dealers get credit for performing.

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The Science Behind Tread Compounds on Passenger Tires

While other tire components deliver some of the overall tire performances, the majority comes from the tread area and in the specific tread compound. This shouldn’t be a surprise as the tread is the only part of the tire connected to the road.

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Skid Steer Tires: Application-Specific Tires Reduce Downtime

As with most mobile equipment, tires are an important part of any operation and a costly investment. They play a large role in getting the job done and can have a great impact on performance and time.

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Dealer Focus: Steve Leffler, Suburban Tire

Leffler wants to be known as the “World’s Greenest Tire Dealer,” and he’s well on his way to achieving that designation with taking a big bite out of his dealership’s carbon footprint.

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UHP Summer Segment Holds Steady

While the constant aspect of dry grip has not changed, UHP summer tires now need to also incorporate reduced road noise and even rolling resistance to address the customer’s needs of today and tomorrow.

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Inspection Lanes: What to Know Before You Invest

As a rule of thumb, every drive aisle should have an inspection lane. This allows for 100% inspection of all incoming vehicles.

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The Future of Tires: Sustainable, Airless & Connected

Today, the tire industry is evolving to focus on a holistic vision of tire sustainability. The goal is to see that whatever goes into a tire can be renewed or re-used, truly providing a sustainable offer.

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A New Perspective on Ride Control Sales

Over 50,000 miles, the dampening capabilities of a shock or strut will degrade to the point where it can impact ride and handling, but the driver doesn’t notice because it happens gradually.

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Online Reputation Management

Eighty-eight percent of consumers trust online reviews as much as they trust personal recommendations.

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Vehicle Subscription Models Put a Twist on Consumer Choice

With a new vehicle representing consumers’ second-largest purchase, their expectation of inherent value, especially on big ticket items, raises the question of whether this move by automakers will be seen as a means to over-deliver on customer expectations, or a way to fuel their revenue pipelines to offset slumping vehicle sales numbers.

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TPMS Tool Proliferation: Why It Happens, How to Avoid it

As shops continue to explore their options for programmable sensor partners and decrease their sensor inventory, they now find themselves collecting multiple programming tools along the way.

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