Customer Service Scripts vs. a Sales Process
When you manage and control the conversation, you have your best shot at controlling a favorable outcome.
The Lowdown on Judder and BTV
Knowing the difference between pulsation/DTV and judder/BTV is critical to solving any brake complaint and avoiding a problem in the first place.
Radio Waves & Tools for TPMS
TPMS and keyless entry can be difficult to understand because these systems rely on transmitting, receiving and decoding radio waves, but these signals are invisible
The State of the Aftermarket in 2021
Aftermarket retail sales have performed well despite the decrease in vehicle miles traveled.
Flotation vs. Traction in Ag Tires
Identifying tire solutions that can ideally accomplish both traction and flotation will help ag tire dealers provide the best possible advice to their farmer customers.
Tire Innovations Ramping Up for Autonomous, Electric Fleets
The prospects for tire breakthroughs for autonomous and electric vehicles over the next five years remain strong, according to a report from Smithers.
Fairfield Tire & Service Keeps Honesty Top of Mind
Keith Hyde truly believes that honesty is the best policy, and that’s the motto he has instilled at Fairfield Tire and Service in Fairfield, Iowa, since 2003.
The Value of Your Tire Business is at an All-Time High
National retailers and independent players alike are competing for market share and potential acquisition targets.
Truck Tire Service Programs: It’s All in the Details
According to Gary Schroeder, executive director of Cooper’s Global Truck and Tire Business, it’s all about “details, details, details.”
Tire Sales Recover Strong Despite Pandemic Lows
According to Neil Portnoy of GfK, despite losses, the market outperformed expectations and credits the industry’s performance to the resiliency of independent tire dealers.
Servicing Custom Wheels
Next time a custom wheel-seeking customer walks into your shop, follow these cardinal rules for servicing custom wheel assemblies.
How the State of Our Industry Impacts Your Day to Day
In August, Tire Review is publishing special “State of the Industry” articles comprised of the thought-leadership editorial that takes a look at various trends shaping the global tire industry through the eyes of subject matter experts and industry influencers.
