Cooper Tire & Rubber Co. launched new truck and bus radial (TBR) tires at the Technology & Maintenance Council (TMC) Annual Meeting and Transportation Technology Exhibition.
The new Cooper TBR tires, available for purchase beginning May 1, have been developed for fleets to reduce their overall tire program costs and are offered in three series based on application: Pro Series for long-haul; Work Series for regional-haul, pick-up and delivery; and Severe Series for mixed service. The tires will be on view at TMC’s Annual Meeting and the Transportation Technology Exhibition at Cooper’s booth #1330 until Wednesday.
The Pro Series tires are built with proprietary compounds and tread designs to provide a balance of fuel efficiency and long miles to removal. The Work Series tires balance fuel efficiency and tread life with scrub resistant properties. The Severe Series is engineered for demanding applications, with tires built to withstand heavy scrub and cut/chip environments. All Cooper brand TBR tires have a full-width, four-steel belt package to provide casing integrity needed for multiple retreads.
“We are excited to expand our TBR business with the launch of our Cooper brand TBR tire lines,” said Gary Schroeder, director of Cooper’s global truck and bus tire business. “Fleets are continually faced with the pressure of lowering their operating costs, and tires are an area that can have a big impact on meeting those targets. Our North American team of engineers developed the Cooper brand truck tires with a focus on lowering the total cost of ownership for fleets, making these tires an attractive choice.”
Cooper’s TBR tires are SmartWay verified for fuel efficiency and are backed by a premium seven-year, two-retread warranty with full replacement value on the first 50 percent of tread life on all Pro and Work Series tires. The new Cooper brand truck tires will be available to commercial tire servicing dealers across the U.S. and through Cooper Tire’s Fleet Service national account program.
Schroeder also said Cooper will also continue to offer its Roadmaster brand, which has provided products primarily to owner-operators and trailer manufacturers for more than a decade.
