Conti Launches Ameri*Steel by General Tire - Tire Review Magazine

Conti Launches Ameri*Steel by General Tire

Continental Tire the Americas is rolling out a new line of commercial truck tires from its General Tire brand – Ameri*Steel by General Tire.

“We’re very excited to offer a line of products for our customers who want a balance of both affordability and performance to suit their needs,” said Alex Chmiel, marketing director for commercial vehicles tires for Continental. “We recognize the market need for this level of product, and we’ve stepped up to make a high-quality line that will be produced locally here in the USA,” he added.

The Ameri*Steel line offers long haul, regional, drive and steer tires and pays homage to past General Tire commercial truck tires, Conti said.

The Ameri*Steel S380A long haul steer tire features a decoupler groove that extends tread life, while the AMERI*STEEL D460 long haul/regional drive tire offers flexible, long lasting performance and reliability, Conti said.

Additionally, the Ameri*Steel S360 all-position, regional tire design offers robust performance and abrasion resistance, while the Ameri*Steel D450 drive features an open shoulder design that offers optimal traction, the tiremaker said.

The General Tire brand celebrated its 100th anniversary in 2015.

You May Also Like

Hankook Tire debuts Great Catch Rebate through July 7

Drivers who purchase at least four tires from eligible lines will qualify for savings of up to $120.

2024-Great-Catch-Rebate-1400

Hankook Tire has announced its first consumer promotion of the year, the Great Catch Rebate, running now through July 7. Twelve of Hankook’s EV, passenger, light truck and SUV tires headline this promotion. Drivers who purchase at least four tires from eligible lines will qualify for savings of up to $120.

GT Radial Formula Drift team welcomes 14-year-old driver

Minowa, who will be the newest and youngest driver in the Formula Drift 2024 pro season, will be debuting with Team Jerry Yang Racing.

GT-Radial-FD-Driver-Hiroya-Minowa
TIA is now accepting nominations for open board of directors positions

The newly-elected board members will serve three-year terms with the potential for re-election to two additional terms.

OTR-Conf---DIck-Gust-1400
Professional race car driver to compete on Bridgestone Potenza RE-71RS tires

Tom O’Gorman will compete on Bridgestone Potenza RE-71RS tires in the World Racing League Grand Touring Over class during the 2024 season.

Kumho Tire becomes an Official Tire of Formula DRIFT

As part of the sponsorship, Kumho Tire will receive a significant footprint at each of the eight Formula DRIFT events in the 2024 series, including track signage and activation during race weekends.

Kumho_Tire_USA_Formula-DRIFT-sponsorship-1400

Other Posts

How to maximize your scan tools’ full potential

Get the most our of your tools so they aren’t just expensive code readers.

TR-Continental-scan tool
Continental Tire introduces six new/refreshed tire products during 2024 GOLD dealer meeting

Company leadership also detailed updates to marketing/incentive programs.

Conti-welcome-logo-outside-1400
Properly diagnosing wheel speed sensors

Wheel speed sensors don’t just read wheel speed – they detect subtle movements to enable all sorts of convenience and safety features.

TR-Continental-speed-sensor
Does your shop need a marketing firm?

Hiring a marketing firm won’t automatically bring in more business – it can lose you money if you don’t take proper steps.

TR-Continental-marketing