Club 3633 Profile: Justin Hayes - Tire Review Magazine

Club 3633 Profile: Justin Hayes

JustinHayesJustin Hayes, 32
Product Manager
Bridgestone Americas

For some, running a marathon is a life-long goal. For Justin Hayes, 26.2 miles is just a start. A competitive distance runner, Hayes finished 12th in the Men’s Division of the U.S. 100-Mile National Championships in 2015.

“Probably 50% of my professional success I would directly relate to being a distance runner,” Hayes says, adding that running helps him de-stress and clear his mind to solve problems.

Hayes, who earned a mechanical engineering degree from Purdue University, started working for Bridgestone at their tech center in Akron, Ohio, in 2006. After five years working in tire technology development, and after finishing his MBA, Hayes relocated to Bridgestone’s U.S. headquarters to work as product manager.

As product manager, Hayes “sets the future product strategy,” that Bridgestone will design and work toward bringing to the market. Hayes analyzes automotive trends and helps the company adjust its product portfolio to meet the needs of the market.

This August marks Hayes’ 10th year with Bridgestone, and he likes the challenge working in the tire industry presents.

Hayes enjoys figuring out how to educate customers about the engineering that goes into making the consumer goods that people “think (are) just round and black.” The pinnacle of what he does and the most fun experience for him is attending the product launch events, where the company unveils a new product to the world.

“We work with the product from inception, we follow it with the engineering team all the way through development and then when we get to the product launch. When we tell the world about it, when we talk to dealers about it… that’s the pinnacle of what we do and probably the most fun experience in this job,” he shares.

“Probably 50% of my professional success I would directly relate to being a distance runner.”

One of Hayes’ favorite sources of information is the independent tire dealer, and he welcomes feedback.

“We’re always listening to feedback from independent tire dealers, and honestly that’s one of the best sources of information to help steer future product portfolio,” Hayes says. “Independent dealers are the ones on the front lines every day, talking about our products, selling our products, hearing from the drivers what they like and don’t like about the product… We appreciate the feedback – it’s very helpful to how we do our jobs day in and day out.”

During his time with Bridgestone, Hayes has learned to define success by the customer having a great experience from the initial placement of the tire on their car throughout the life of the tire.

“When I hear about or read about someone that’s used our product and had a great experience and it’s a product that I’ve personally had an influence on – whether it’s from my engineering experience back in Akron or a product that I’ve influenced as a product manager – when those comments are positive, that’s really how I would define success,” he says.


You May Also Like

Goodyear names new Americas unit president

Ryan Waldron joined Goodyear in 2003, serving in leadership roles in finance and supply chain for multiple North America business areas.


The Goodyear Tire & Rubber Company has named Ryan Waldron as president of the company's Americas business unit, reporting to Chief Executive Officer and President Mark Stewart. He succeeds Steven R. McClellan, who retired on April 1.

"At Goodyear, our customers are at the center of everything we do, and in Ryan Waldron, we have a customer-centric, execution-focused business leader with a deep understanding of both the marketplace and all aspects of our business, as well as a proven track record of delivering results," Stewart said. "I am thrilled to announce him as president of Goodyear's Americas business and have enormous confidence that under his leadership, both the company and our customers will reach even greater levels of success."

We Surprise Tire Review’s 2023 Top Shop: Black’s Tire & Auto Service

Watch us tell the Black’s Tire & Auto Service team that they have been named Tire Review’s 2023 Top Shop Winner.

Black’s Tire & Auto Service Has Your Back

The 65-location Black’s Tire & Auto Service is building an empire on the pillars of ‘Team, Family, Trust, Serve.’

We Surprise Tire Review’s 2023 Top Shop: Black’s Tire & Auto Service

Watch us tell the Black’s Tire & Auto Service team that they have been named Tire Review’s 2023 Top Shop Winner.

Don Foshay’s Sees Obstacles as Opportunities for Growth

If you live along the southern border of Maine, there’s a chance that you have a reliable and “go-to” car guy or gal at Don Foshay’s Discount Tire & Alignment. Related Articles – Core Values Drive Best-One of Indy’s Success – An Unwavering Team Effort Propels Telle Tire & Auto Centers to 2022 Top Shop


Other Posts

Bridgestone develops Potenza Sport tires for Maserati’s all-electric SUV

The Maserati Grecale Folgore was designed and produced in Italy, as were its bespoke Bridgestone Potenza Sport Enliten tires.

Bridgestone invests in Yoshi Mobility to expand into virtual inspection, EV charging

Yoshi is also commercializing its mobile EV charging platform to address EV fleet charging challenges.

Bridgestone to debut Bandag Virtual World Tour at WasteExpo 2024

The Bandag Virtual Plant Tour is an internet browser-based experience that provides a step-by-step walkthrough of Bandag’s retreading process.

Continental appoints new ‘head of region’ for the US, Canada

In this role, Rob Schroeder will oversee all of material handling, port, earthmoving and agriculture tire business in the United States and Canada.