Chalofsky Leaves Simple Tire, Karthik Iyer Adds CEO Duties

Chalofsky Leaves Simple Tire, Karthik Iyer Adds CEO Duties

Simple Tire, a Philadelphia-based online tire retailer that is part of the Dealer Tire family, announced that CEO Andy Chalofsky will depart Simple Tire as part of a planned succession, promoting President Karthik Iyer to the expanded role of president and CEO. Chalofsky will remain at Simple Tire through the end of June 2022 to ensure a smooth transition and will continue as a shareholder in the business.

Iyer joined Simple Tire in 2020 as president to accelerate the growth strategy and has successfully doubled the team and grown revenue over 40%, Simple Tire says.

“I have been consistently impressed with Karthik’s ability to scale the company and have full confidence in his capability to lead the team forward,” said Chalofsky. “I am excited to focus on taking a leading role in my other businesses, including a continued partnership with Dealer Tire in a start-up venture. I look forward to continuing my involvement with Simple Tire as a shareholder, advisor and co-founder.”

“I am incredibly excited about the future of Simple Tire and honored to have the opportunity to lead such a passionate and innovative team, particularly as we focus on continued growth,” said Iyer. “Our vision, the strength of our team and our unique capabilities in e-commerce put us in a great position to deliver a best-in-class consumer experience and develop long-term strategic partnerships across the industry.”

Karthik Iyer

In 2012, brothers Andy and current COO Josh Chalofsky developed the concept for Simple Tire while working in their family’s brick and mortar tire business. With their business partner Kenny Pratt, they successfully converted a traditional tire sales business model into a technology-driven model, linking independent tire distributors across the country into one seamless e-commerce network. The rapidly growing company partnered with Dealer Tire in 2018 and has grown more than 200% since then.

Co-founder Josh Chalofsky will remain COO through the end of 2022, when he will join his brother Andy in co-leading other business ventures. Pratt will remain with the Simple Tire organization as chief technology officer.

You May Also Like

Ascot Supply Corp. promotes Mark Paquette to vice president

Paquette will work under the direction of current President David Kessler and officially begin his new role on June 3.


Ascot Supply Corporation, based in Newnan, Georgia, has selected Mark Paquette for the newly created position of vice president. In this position, Ascot Supply said Paquette will oversee the growth of the company's products, corporate profitability, manage marketing and advertising and assume many other responsibilities.

He will work under the direction of current President David Kessler and officially begin his new role on June 3. Paquette joined the tire and automotive industry in the early 1980s at his father's tire shop, and his contributions to Mohawk Rubber Sales were instrumental in the company's growth and eventual sale to Myers Tire Supply in 2021, according to Ascot Supply. Paquette eventually was given a promotion to the role of director of operations at Myers Tire Supply.

TBC Corp. names COO for TBC Brands, TBC International

Bill Schafer brings 30 years of experience from Michelin, where he held various leadership roles during his tenure.

SRNA promotes Wayne Horne to strategic account manager

Horne has been a part of SRNA for nearly eight years and held various roles throughout his tenure, starting in customer service.

SRNA introduces new field engineer manager

Chariarse has extensive experience in his field, working as a commercial truck field engineer in the tire industry for the past 21 years.

Bartec TPMS adds Joe Miller to its field service team

Miller previously spent four years with Snap-on as an equipment specialist, and most recently with GPC/NAPA at the St. Louis company-owned auto parts stores.

Other Posts
Goodyear names Nicole Gray SVP and chief HR officer

The company also announced Gary VanderLind, senior VP and chief human resources officer, will retire July 1.

Babcox Media appoints Tom Pecka as director of strategic partnerships

Pecka’s focus will be on fostering integrated strategies that connect Babcox Media’s clients and internal teams.

TBC promotes Don Byrd to president and CEO

Byrd joined TBC in April 2018 as executive vice president of TBC and president & COO of National Tire Wholesale (NTW).

Goodyear names new Americas unit president

Ryan Waldron joined Goodyear in 2003, serving in leadership roles in finance and supply chain for multiple North America business areas.