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Tire Shops Can be a ‘Solutions Center’ for EV Owners

Outside observers would tell you tires haven’t changed much in the past 100-or-so years. Still round and black, right? But, those in the know realize that a lot of technology goes into tires, and there have been significant changes through the years to make them underrated-but-fantastic products. And the changes in future mobility are demanding

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Vredestein’s Growth & 2022 Plans [Audio]

On the heels of its latest all-terrain tire launch with the Pinza AT, the Vredestein brand is making its mark in the North American market. So, what does the brand have planned for 2022? And what about down the line? In this episode of What’s Treading with Tire Review, presented by AAPEX 2022, we’re joined by Abhishek Bisht, assistant vice

Tips for TPMS and Torque

When it comes to TPMS service and successful TPMS programs, you have to have consistent practices like testing the system before touching it, changing out service kits every time a tire is removed from a wheel and making sure programming tools stay up to date. And one crucial thing you don’t want to overlook is

Why Everyday Training Helps Technicians

You may be blocking off several hours or days for employees to accomplish their training, whether it be on new industry tools, tires or company best practices and policies in the repair process. But, it seems like shops are busier than ever before, and it can be difficult to find time to schedule training for

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NA Williams’ McCollum: My Commitment to the Aftermarket

Roger McCollum, chairman and CEO of NA Williams, began his long career in the automotive aftermarket at Ken Tool Co., in Akron, Ohio, where he served in a variety of sales and management positions, eventually advancing to national sales manager. He joined N.A. Williams Co. in 1984 and currently serves as chairman and CEO of

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Adopting an Athlete’s Mindset in Business with Craig Tate

Teamwork is key to running a successful business, and no one knows that better than Craig Tate. A second-generation tire dealer with a passion for the tire business, Craig was a college football player who took over his father’s tire dealership with his brother, Chuck, in 2000, and named it Tate Boys Tire & Service.

Protecting Employees During Winter Months

Cold temperatures and wind chill cause heat to leave the body faster, which puts employees at risk of cold stress. So, how do you keep your technicians safe in the colder months? Tire Review’s Danielle Hess gives you some tips from the Tire Review Continental Tire Garage Studio at Babcox Media. Technicians don’t usually work

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Profit Time, Excellent! How Tire Dealers Raise Their Margins

In this month’s episode of Rolling with the Numbers, we take a look at our most recent tire dealer survey data to find out how dealers are making more money, what their most profitable service is and how they use education to drive sales even higher.

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Vredestein Previews New 2022 Products, Long-Term Strategy

We’re joined by Abhishek Bisht, assistant vice president of the Americas at Apollo Tyres, to talk about the growth the company has experienced since 2019 and what its plans are for the new year.

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Auto Pros on the Road: Street & Strip Performance

Auto Pros on the Road puts the Babcox Media team on location in shops across the USA. This episode is sponsored by FRAM.

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BKT: Skid Steer Tires

In this video from the Growing Together Center, Chris Roades, BKT’s assistant vice president, explains the different skid steer tires in BKT’s portfolio and how each is designed to fit certain applications.

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Customer Conversations: The Winter Tire Sale

Tire Review’s Maddie Winer explains how you can best answer your customer’s questions on winter tires from the Tire Review Continental Tire Garage Studio at Babcox Media.

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