The ‘Why’ Behind Vehicle Electrification
EV ownership is sparking conversations about infrastructure, sustainability and battery technology.
Why Batteries Fail in The Summer Heat
We look at why car batteries fail and give suggestions to pass on for how to limit heat damage.
TPMS Sensor Signals: What is the Frequency Saying?
How do you manage TPMS sensor interference to resolve an issue?
Putting People First in the Tire Business with Sullivan Tire’s Paul Sullivan
Sullivan Tire’s Paul Sullivan digs into the company’s storied history and how it’s looking to usher in the third generation.
UHP Summer vs. UHP All-Season Tires
When is it best to recommend UHP all-season tires vs UHP summer tires? Find out in this Continental Tire Garage Studio video.
Pirelli P Zero AS Plus 3 Tire Tested at Las Vegas Motor Speedway
During the event, the tire’s performance was put to the test on various tracks.
Using Race Tires as a Proving Ground & Selling Tool
Giti Tire USA’s director of tire development and product marketing talks race tire technology and GT Radial’s Formula Drift partnership.
Tips for a More Precise Wheel Balance
Top-tier tires can’t compensate for imbalance or worn-out equipment.
Tire Performance Must Match the Demands of SUV/CUV Drivers
Consider these factors when suggesting a tire that caters to the needs of customers with SUVs and CUVs.
Tire Dealers Have Positive Sales Outlook for the Rest of the Year
Many tire dealers had a great 2022 and have high expectations for the rest of 2023.
Drive with Confidence Year-Round with Continental Tire’s Touring Tire Offerings
This video is sponsored by Continental Tire.
National Tire Safety Week: Tips to Pass on to Your Customers
Use these tips to educate your customers about their tire health this week.