A Jack of All Trades: All-Weather Tires Offer a Cost-Effective Solution for Year-Round Weather
For years, all-season tires have been the “one size fits all” solution, but in places with snowy conditions, dealers may find the all-weather tire a better bet for their customers.
Nokian Tyres Launches All-Weather Tire Campaign
Nokian Tyres has launched a campaign aimed at educating consumers about all-weather tires, which offer a level of four-season driving protection not found in all-season tires, which are not designed for winter use. The company established NokianTires.com/Weather to learn why all-weather tires are a safe, convenient winter driving option.
Kumho Selected as Exclusive OE Tire for New Kia Seltos
Kumho Tire has signed an exclusive OE fitment contract for Kia’s new compact SUV, the Seltos, with its Solus TA91/TA31+ patterns. The Kumho Solus TA31+ will be offered in 235/60R16 and 215/55R17 fitments and the Solus TA91 will be offered in a 235/45R18 fitment.
Falken Releases Ziex ZE960 A/S High-Performance All-Season Tire
Falken has launched its newest tire, the Ziex ZE960 A/S, a high-performance all-season tire designed to deliver long-lasting safety and sports car-inspired performance.
American Muscle: Nokian Tyres Launches Nokian One HT for Pickups, SUVs
Driving American-made SUVs and pickups, dealers took the Nokian One HT – Nokian Tyres’ newest light truck tire – to the limits driving through rural Tennessee highways and the Cherokee National Forest.
Gallery: UHP Tire & Wheel Eye Candy
Take a look at some sweet photos of UHP tire and wheel combinations.
Tire Dealer Perspective: Navigating Customers Through the UHP Tire Segment
The name of the game is making money, but when working with customers in this segment, Jessica Palanjian Rankin, vice president of Grand Prix Performance, points to a more important sales pitch.
The Time Is Now: The Need for More Luxury Crossover SUV Tires
There is a growing section of the CUV market that is largely unrepresented in the replacement tire market – the luxury performance CUV.
Designing Mud-Terrain Tires for Today’s Off-Road Enthusiast
Mud-terrain tires, once used almost exclusively by farmers, are now engineered with off-road enthusiasts in mind. Get familiar with the difficult task of how engineers design and develop MT tire designs and rubber compounds to provide off-road grip and on-road performance.
Off-Road Customization Services Tire Dealers Can Offer
Getting started in the off-road segment can be a challenge for tire dealers. But we’ve outlined some keys to success for starting or improving on an already established position in the market.
Yokohama Advan Sport V105 to be OE for BMW M5
the BMW M5 is getting a new set of OE tires, the Yokohama Advan Sport V105.
Ford To Phase Out Sedans in U.S. Market
Over the next few years, the Ford car portfolio in North America will transition to two vehicles as it plans to stop production of its sedans.
