Three Opportunities to Grow Your M/T Tire Business
Expanding your offering goes beyond simply selling mud-terrain tires to your consumers.

Hankook Tire Now Supplying Audi e-tron
Hankook says the tread pattern of the Ventus S1 evo 3 has been adapted especially for electric vehicles, such as the Audi e-tron GT, to reduce tire noise by approximately three decibels.
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The Science Behind Tread Compounds on Passenger Tires
While other tire components deliver some of the overall tire performances, the majority comes from the tread area and in the specific tread compound. This shouldn’t be a surprise as the tread is the only part of the tire connected to the road.

Michelin Introduces Two Trailer Tire Retreads
Michelin says the Michelin X Multi T-SA pre-mold retread and the The Michelin X One Line Energy T2 pre-mold retread are designed to lower the total cost of ownership for North American fleets.

Skid Steer Tires: Application-Specific Tires Reduce Downtime
As with most mobile equipment, tires are an important part of any operation and a costly investment. They play a large role in getting the job done and can have a great impact on performance and time.

Yokohama’s 715R Drive Tire Earns Severe Snow Service Rating
Manufactured in the U.S. at Yokohama’s plant in West Point, Mississippi, all four sizes of the SmartWay-verified 715R – 11R22.5, 295/75R22.5, 285/75R24.5 and 11R24.5 – will carry the designation.

Continental Introduces New ExtremeContact Force
The Continental ExtremeContact Force comes complete with SportPlus Technology, which provides responsive handling, better grip on wet roads and extended tread life.

Yokohama Offers New All-position Waste/Sanitation Tire
The 506U replaces the MY627W Spec-2, and is now available in size 315/80R22.5.

Bridgestone Launches New Long-Haul Steer Tire
The company says the new tire is engineered to reduce operating costs by delivering ultra-high fuel efficiency, the highest ever offered on a Bridgestone long-haul steer tire.

UHP Summer Segment Holds Steady
While the constant aspect of dry grip has not changed, UHP summer tires now need to also incorporate reduced road noise and even rolling resistance to address the customer’s needs of today and tomorrow.

The Future of Tires: Sustainable, Airless & Connected
Today, the tire industry is evolving to focus on a holistic vision of tire sustainability. The goal is to see that whatever goes into a tire can be renewed or re-used, truly providing a sustainable offer.

CEAT Specialty Introduces Spraymax VF Tire
The company says the CEAT Spraymax VF is engineered to carry 40% more load than a standard radial. Alternately, it carries the same load as a standard radial at 40 percent lesser pressure.
