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This is How a Continental Marketing Executive Maximizes Tire Sales

The senior manager of marketing at Continental explains how he leverages technology to successfully market to the manufacturer’s audience.

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Making Race Tires for Formula Drift with GT Radial (Audio)

Giti Tire USA’s David Poling explains the technology that goes into race tires and how GT Radial’s Formula Drift tires are built for the conditions.

Giti Tire What's Treading Dave Poling
Tire Changer Technology to Help Improve Productivity [Audio]

We’re joined by Rick Kennedy, product manager at Coats, who shares what new technology is essential for investing in a tire changer today.

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EV Tires: What Do You Need to Know (Audio)

Learn how different tiremakers are addressing EVs and how your shop can prepare to see more EVs in your bays down the line.

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Big O’s Brian Maciak: ‘We have Aggressive Plans’ for Growth [Audio]

Big O Tires’ President Brian Maciak explains the franchise’s growth strategy and how it looking to better support dealers.

Big O Tires Brian Maciak
Maine Right to Repair Update with VIP Tires & Service’s Tim Winkeler

Tim Winkeler, president and CEO of VIP Tires & Service, shares how his team is leading the effort to educate consumers about right-to-repair in Maine.

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Top Shop Tips: Recruiting & Retaining Employees

Find out the ways our 2022 Top Shops are recruiting top-notch talent and treating them to promote business loyalty.

Top Shops technician recruitment and retention
Helping Your Customers Make Sense of Ag Tire Technology [Audio]

Titan International’s Scott Sloan explains how dealers can best help customers with ag tire tech on the market today.

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Tire Pros’ Greg Bell Shares Franchise’s Growth Strategy for 700 Stores

Tire Pros President Greg Bell tells us the areas in which Tire Pros wants to grow, the training resources it launched this year and the group’s priorities for 2023.

Greg Bell Tire Pros president
Falken’s Rick Brennan Talks New Tires, Manufacturing Investments

In this episode of What’s Treading with Tire Review, presented by AAPEX, SRNA’s Rick Brennan talks Falken’s new products, investments in manufacturing and what’s in store for 2023.

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Innovations in Shop Management Software with TCS Technologies

TCS Technologies’s Jefferson Carpenter delves into recent upgrades to its TireWorks software and features dealers might be missing out on.

Jefferson Carpenter TCS Technologies
Top Shops: Opportunities & Challenges in Today’s Tire Industry

What is one thing that scares you and one thing that excites you about the tire industry?

Tire Review Top Shop 2023 opportunities