Editor's Notebook Archives - Page 4 of 21 - Tire Review Magazine
Dealing with the Pain of Change | In Perspective

Change is coming to the tire industry. Don’t hang onto the things that no longer serve you, are protecting a past or becoming quickly outdated.

Patti Renner Hoying
Tire Industry Disruption Without Being Disruptive | In Perspective

In this age of disruption, those that come out ahead are the ones open to new ideas, who plan, act and fail fast. In other words, the ones that go slow enough to win.

Richard Petty Patti Renner
Tire Dealer Rewards Programs: How to Evaluate What’s Best for You

Getting the most out of the volume you sell means taking advantage of the spiffs and programs offered by tiremakers and distributors. There’s no one answer as to what’s the best program out there but consider a few questions before as you evaluate programs.

Tire dealer rewards programs continental michelin goodyear bridgestone
Getting Your Mojo Back: Stop Thinking and Start Doing to Build Business Momentum

Define your game, take action on those things that will move you forward, then get busy.

Business Momentum
The Tangled Web of Net Neutrality

On December 14, 2017, net neutrality came to an end, which has the potential to strike yet another blow against independent business owners – tire dealers like you. On the other hand, it might also be much ado about nothing, so let’s explore.

The Most Important Tool in Your Shop

To the best of my knowledge, there is no such thing as an overnight success in the tire business. It just doesn’t happen like that.

The Driving Trend of Driverless Vehicles

In the early 1980s, Bill Gates shared his vision that there would someday be a small computer – a “personal computer” – on every desk and in every home.

Doing What’s Right Over Doing What’s Easy

Welcome to our Top Shop issue. I’ve had the pleasure of spending time this month with each of the tire dealers featured in the pages that follow – they’re an exceptional group of professionals. And this year one trait stood out beyond others – consistently choosing to do what’s right over doing what’s easy. 

The Amazon Threat: Why Whole Foods Could be Bad for You

Around the same time that last month’s issue was hitting mailboxes, internet behemoth Amazon closed the deal to acquire Whole Foods Market. The timing of all of this is ironic.

The Man Behind the Modern Rubber Industry

With the stories of so many young leaders captured in our pages, it made me curious about the man himself, the visionary behind U.S. Patent No. 3633, Charles Goodyear. It is from his innovation that Club 3633 takes its name.

Builders of Dreams: The Three Qualities of Visionary Tire Dealers

Welcome to the Dream Shop issue. Over the past few years, the June issues of Tire Review have addressed the physical design of tire stores.

The Busy Trap: Breaking the Cycle of Not Enough Time

I don’t really have time to write this column. And you’re probably too busy to read it.