Effective Sept. 29, some 270 Toyota and Lexus car dealers will offer the tires.
“This agreement gives Toyota and Lexus customers access to our catalogue of passenger and light truck tires helps to increase our retail presence without compromising our existing tire dealer network,” said Guy Hardiman, general manager of Continental Tire Canada Inc.
Toyota and Lexus dealerships will work with existing Continental and General dealers to manage product distribution. (Tire Review/Akron)
Nexen Tire will be featured on a variety of marketing assets, including billboards and in-ballpark branding at Petco Park.
Nexen Tire America recently revealed a multi-year partnership with the Major League Baseball team San Diego Padres, spanning the 2024-27 seasons. As the Padres' exclusive tire partner, Nexen Tire will be featured on a variety of marketing assets, including digitally enhanced billboards, in-ballpark branding, mound signage, and more, at Petco Park. In 2023, the Padres drew the second-highest attendance in all of MLB.
The tires are labeled as snow tires, but do not have sufficient traction to perform in all snow weather conditions, according to the National Highway Traffic Safety Administration.
The company said it will have representatives from Goodyear, local customers and dealership representatives on hand to celebrate.
Updates to the logo include a single-color tire mark; a logo palette comprised of Tires Plus yellow, black and red; and refined typefaces.
Yokohama said the tire enhances the car’s handling stability and comfort while reducing rolling resistance.
The association said these workshops are designed to enhance technician’s technical expertise and keep them up-to-date with the latest industry advancements.
Drivers who purchase at least four tires from eligible lines will qualify for savings of up to $120.
Minowa, who will be the newest and youngest driver in the Formula Drift 2024 pro season, will be debuting with Team Jerry Yang Racing.
The newly-elected board members will serve three-year terms with the potential for re-election to two additional terms.
