Bridgestone Americas will support five of Team USA’s top athletes on the road to the Olympic and Paralympic Winter Games PyeongChang 2018.
Bridgestone has partnered with Nathan Chen (figure skating), Elana Meyers Taylor (bobsled), Amy Purdy (para snowboarding), Evan Strong (para snowboarding) and Ashley Wagner (figure skating) to represent the tiremaker around its first Winter Games.
“These athletes embody what it means to ‘Be Bridgestone,’” said Gordon Knapp, CEO and president, Bridgestone Americas. “They have a drive to be the best and a commitment to performance at the highest level. On top of that, they’re incredible people with stories of passion, determination and ingenuity. They inspire us to keep chasing the impossible, and we are extremely proud to help them chase their dreams.”
The Team Bridgestone athletes were selected based on criteria related to the company’s core values, their personal stories, performance attributes and community involvement. Each athlete will receive financial support and access to Bridgestone products. As brand ambassadors, they also will participate in community, customer, and employee activities leading up to and during next year’s Olympic Winter Games PyeongChang 2018.
In addition to supporting the team, Bridgestone is also a partner of the United States Olympic Committee and U.S. Paralympics through 2024.
Bridgestone Corp. is also an official Olympic partner through the 2024 games.