Bridgestone RFT Training Programme Gathers Momentum - Tire Review Magazine

Bridgestone RFT Training Programme Gathers Momentum

(Clacton, U.K./Tyres & Accessories) Bridgestone has underlined its commitment to educate tyre dealers and fitters about run-flat technology after registering a near 20 per cent increase in participants on its Run-Flat Certificate Programme.

A total of 237 dealerships are now certified to replace run-flat tyres after completing the free training scheme – an 18.5 per cent increase in numbers in the first quarter of 2006.

“With a growing number of manufacturers fitting run-flat tyres as original equipment, it’s vital tyre technicians are up to speed about the technology,” said Paul Turner, Bridgestone UK’s technical training manager.

“Even if dealers haven’t had any need to replace run-flats before now, the chances are they will do in the near future. Completing our programme ensures that every time a run-flat tyre is requested by a customer, the best advice is given and the correct fitting procedure is followed.

“We anticipate the number of accredited dealerships to continue growing steadily during 2006 as run-flat technology becomes increasingly commonplace.”

The Run-Flat Certificate Programme involves specialist trainers from Bridgestone attending the delegates’ site and leading training sessions at the individual depot or dealership. Sessions comprise practical demonstrations and tests to ensure proficiency, and an assessment of equipment to gauge its suitability for fitting run-flat tyres.

Technicians are also given theoretical advice on the technology itself, covering important lessons such as to never fit run-flat tyres on cars that don’t have a tyre pressure monitoring system.

You May Also Like

Giti Tire announces winners of STEAM competition

New this year, the winning teams from each division will progress to compete out of state.

Giti-STEAM-Winners

Giti Tire revealed the winners of its STEAM (Science, Technology, Engineering, Arts, and Mathematics) Competition in Chester County, SC, where the company's first North American manufacturing facility stands.

Winners included Great Falls Elementary School in the Elementary Division; Chester Middle School in the Middle School Division; and Lewisville High School in the High School Division.

Falken secures victories at the Mint 400 using Wildpeak M/T, R/T tires

Cole and Sky Johnson secured a victory in the 4400 Unlimited Class and Josh Atteberry earned second place in the 4600 Stock Class.

Falken-Mint-400
Nexen Tire to be the official tire partner of the San Diego Padres

Nexen Tire will be featured on a variety of marketing assets, including billboards and in-ballpark branding at Petco Park.

Nexen-Tire-Padres
Introduction to the Maverick Tire Changer

Joe Keene of Babcox Media speaks with Hunter Engineering service rep Rick Marzen about Hunter’s premium center-clamp Maverick tire changer.

hunter-upfit-Maverick
WGH to recall up to 520,000 Terrain Attack, Terrain Pro winter tires

The tires are labeled as snow tires, but do not have sufficient traction to perform in all snow weather conditions, according to the National Highway Traffic Safety Administration.

Recall

Other Posts

Continental Tire introduces six new/refreshed tire products during 2024 GOLD dealer meeting

Company leadership also detailed updates to marketing/incentive programs.

Conti-welcome-logo-outside-1400
K&R Tire Center to host grand opening of new Flint, MI location

The company said it will have representatives from Goodyear, local customers and dealership representatives on hand to celebrate.

KR-Tire-center
Properly diagnosing wheel speed sensors

Wheel speed sensors don’t just read wheel speed – they detect subtle movements to enable all sorts of convenience and safety features.

TR-Continental-speed-sensor
Bridgestone Retail Operations rolls out brand refresh for Tires Plus, Hibdon Tires Plus

Updates to the logo include a single-color tire mark; a logo palette comprised of Tires Plus yellow, black and red; and refined typefaces.

Tires-Plus-new-branding