Bridgestone Americas announced Steve Hoeft will assume the role of president of its commercial truck group, effective immediately. The group includes the company’s truck and bus radial (TBR) business.
Bridgestone said Hoeft has previously served as chief operating officer (COO) for the commercial truck group. In his new role, he will be responsible for setting Bridgestone’s go-to-market strategy for the Bridgestone and Firestone commercial TBR business. Hoeft will oversee a team that works closely with commercial original equipment manufacturers and fleet customers.
“Steve is an excellent leader and has been an integral part of the commercial truck group leadership team for the last several years,” said Riccardo Cichi, president, core tire and chief sales officer, Bridgestone Americas.
Hoeft joined Bridgestone in 2017 from Brinks, Inc., where he served as senior vice president and general manager of operations and product development and was responsible for all operations in the U.S. and Canada. Before that, Bridgestone said Hoeft spent five years working at Advance Auto Parts in management roles of increasing responsibility.