Bridgestone Americas and Shell Lubricants have launched the Nationwide Network Shell Lubricants program. As part of the program, Shell’s Pennzoil, Quaker State and Rotella oils will be available through Bridgestone’s affiliated dealer network.
Bridgestone affiliated retailers who enroll in the program will have exclusive access to the program’s benefits, the tiremaker said. Benefits include competitive pricing, digital training resources, point-of-purchase marketing materials, promotions, comprehensive oil selector tool and more.
Bridgestone affiliated retailers across the country are invited to enroll in the Nationwide Network Shell Lubricants program to start taking advantage of the benefits of membership. For more information, visit affiliatedretailer.net.