Bridgestone Americas has added a new tire to its Firestone line. The Firestone All Season is designed to give drivers reliable traction and confident handling all year long, Bridgestone said.

“We designed and introduced the Firestone All Season tire based on driver feedback and independent dealer requests for a trusted all season tire offering at an affordable price,” said Erik Seidel, president of consumer replacement tire sales in U.S. & Canada. “We pride ourselves on being an indispensable business partner to independent tire dealers, and we are committed to introducing new products, services and technology offerings that ensure they’re able to meet drivers’ needs.”

Replacing the Firestone FR710, the Firestone All Season tire is built to fit more than 70% of all cars, minivans and crossovers on the road today.  The tire is available in 25 sizes and offers a 65,000 mile limited treadwear warranty.

For more information, visit www.firestonetire.com/tire/all-season.