BKT and Feld Motor Sports, the promotor of the Monster Jam show, have extended their partnership until 2026.

BKT is currently working on the development of the third generation of its 66-in. tire for these trucks. The company says the tire features excellent stability thanks to a particular shoulder design enabling it to bounce back at the moment of the impact and regain stability after landing from 10 meters high. The tire has a hard and robust sidewall in order to avoid cuts and tears and a special lug design that provides great traction, BKT says.

The show involves over four million spectators worldwide, BKT says. Since 2014, there have been 780 shows in over 100 cities on six continents with around 22 million fans across the globe, with an average of 40,000 fans per show. In addition, the Monster Jam show is also broadcast on TV by Fox Sports 1.

All Monster Jam stages and extra content is available on BKT’s new sport website: https://sponsorship.bkt-tires.com/it/.