BFGoodrich is launching the BFGoodrich Trail-Terrain T/A tire as a year-round tire option for consumers. The tire comes in a total of 46 sizes and 80% of the tire’s portfolio launched Sept. 1.
“Vehicle manufacturers and consumers are demanding vehicles that give them light off-pavement capability while still maintaining fuel economy,” says Stephen Peters, BFGoodrich brand director. “The BFGoodrich Trail-Terrain T/A tire fills a void in our current portfolio and is purposely built for these consumers who want on-road-focused performance with light off-pavement adventure capability.”
The tire is designed to resist chipping and tearing in occasional gravel road usage. The serrated shoulder design is optimized for soft-soil traction in light off-pavement situations without compromising road noise, the company says. The tire also has a three-peak mountain snowflake rating for severe-snow performance.
