Belle Tire Opens 100th Store

Belle Tire Opens 100th Store

Belle Tire's newest location in Kokomo, Indiana is its 100th and more growth is on the horizon.
Belle Tire Tireman
Belle Tire Tireman

Belle Tire opened a new store in Kokomo, Indiana this past weekend, marking it as the 100th store under the Belle Tire franchise.

The new Kokomo store — located at 2333 E. Markland Ave. — has 22 employees, with 20 of them hired locally, according to the Kokomo Tribune. 

Belle Tire President Don Barnes III told Tire Review that the company plans to open 11 stores in 2018, with three in Michigan and eight in Indiana. He said the company’s focus is on the greater Indianapolis area. Over the next 18 months, Belle Tire plans to reach a total of 20 stores in the Indy area with each store having 20 new employees.

“It’s (the area) contiguous to where we have an existing footprint,” Barnes told Tire Review the new Belle Tire locations planned in a recent interview. “We have [three] stores in South Bend as well as [four] in Michigan City, and we built three stores in Ft. Wayne, so the next contiguous market is the greater Indianapolis market.”

Over the next five years, the company expects to build up to 25 stores, Barnes said. He mentioned possible locations to expand include Chicago and Louisville.

For its grand opening, Belle Tire’s Kokomo location is offering a promotion of up to $100 off any set of four tires and an additional $50 off when a customer spends $250 on auto services.

Belle Tire, a Michigan-based family-owned tire retailer founded in 1922, offers tires and a variety of automotive repair services ranging from brakes, alignments, batteries, shocks and struts, auto glass repair and replacement, exhaust system repairs and oil changes.

You May Also Like

ATD opens regional distribution center in McDonough, Georgia

The new facility will support 22 distribution centers across Georgia, Florida, Alabama, Louisiana, Mississippi and Tennessee.

ATD-Georgia-Facility-Outside

American Tire Distributors (ATD) recently opened its first regional distribution center in McDonough, Georgia, part of its expansion of its distribution capabilities in the southeastern United States. According to ATD, the new facility will serve as a central hub, supporting 22 distribution centers across Georgia, Florida, Alabama, Louisiana, Mississippi and Tennessee. ATD invested $10.5 million into the nearly 760,000-sq.-ft. facility, which will employ 180 associates and hold 15,000 different SKUs.

GRI expands footprint in South America

GRI said its goal is not just to sell specialty tires, but to contribute to the region’s growth through its focus on sustainability.

GRI-team-South-America
Aperia’s Halo Tire Inflator accrues over 100 billion miles

The company said its Halo Tire Inflator has saved over 716,000 metric tons of CO2.

Aperia-Halo-Tire-Inflator
Electronic Specialties releases Pro Auto Test Lead Kit

The kit includes a full range of accessory test leads designed for automotive, heavy-duty and marine electrical troubleshooting

Electronic-Specialties-Test-Lead-Kit
Nokian Tyres produces first tire in new Romanian factory

The annual capacity of the Nokian Tyres Romania factory will be 6 million tires once the factory is fully operational.

Nokian-Tyres-Romania-factory
Other Posts
Rain Alliance launches the Rain RFID Training Program

The training program responds to the demand for certified practitioners who can offer vendor-agnostic skills.

Stock-Rain-Alliance-RFID-training
Wiygul Automotive Clinic to expand into Fauquier County, Virginia

The store is expected to open late this summer and will be the ninth location for the Wiyguls in the Washington Metropolitan area.

Wiygul-auto-clinic-expansion
VIP Tires & Service technician reaches World Class Technician status

John Bemis is the seventh VIP employee to achieve World Class status.

VIP-Tire-John-Bemis
AME International introduces portable tire press for industrial tires

the company says this tool now supports a range of multi-piece industrial tire assemblies.

AME-Portable-Tire-Press