Lessons from Danville
It’s been a few weeks since the calling hours and funeral of Billy Scheier. Somewhere in Virginia his son, Bill Jr., is probably in a classroom, searching for a new normal without his biggest fan. Wife, Wendy, is probably missing him every day, summoning the strength to smile when asked how she’s doing: “I’m fine.”
Toyo Adds to Open Country Line
Mid July, Toyo Tire USA Corp. added two new tires to its Open Country line, the Open Country C/T and the Open Country Q/T. The new designs are intended to better position the product family for the projected growth within the light truck and SUV segment, bridging the gap between “rugged” and “refined.” The Open
P Zero World Debuts
Putting their own spin on the traditional tire store, Pirelli Tire North America opened the doors of its new P Zero World on June 15. The new retail pilot store translates Pirelli’s luxury-brand approach into its first-ever brick-and-mortar location, combining retail, service and corporate offices into one place. The company hopes this corporate-to-consumer combination will
Industry Change Starts with the Independent Tire Dealer
Welcome to Tire Review’s SourceBook 2016. In the pages that follow, you’ll find the latest numbers, details and statistics based on in-depth research gathered from across our industry. The information in this issue is designed to help tire dealers better understand the market forces and global industry that directly impacts their business on a daily
General Grabber X3
In the spirit of “anywhere is possible,” the team at Continental Tire the Americas introduced the new General Grabber X3, a highly anticipated mud-terrain addition to the General brand’s off-road lineup. The new design was introduced and tested at a dual-brand ride-and-drive event at Nemacolin Woodlands Resort in Farmington, Pa., in July. The tiremaker also
TerrainContact A/T
In July, Continental Tire the Americas introduced its foray into the all-terrain space at a ride and drive at Nemacolin Woodlands Resort in Farmington, Pa., unveiling its new Continental TerrianContact A/T. The new tire is designed to deliver balanced on- and off-road performance for CUVs, SUVs and light trucks. According to Joe Maher, Continental product
Pirelli Launches P Zero World App
Following the opening of its first retail location, P Zero World, in Los Angeles, Pirelli is launching a P Zero World mobile application for the Apple iPhone and iPad. “The P Zero World application is another example of Pirelli taking its pioneering heritage and technological leadership to service consumer needs,” said Rafael Navarro, senior vice
Incentives, Adventure, Awareness Highlight Falken Dealer Meeting
Strong growth in the CUV segment and a focus on adventure are highlights of the August dealer meeting for Sumitomo Rubber North America’s Falken brand in Banff, Alberta, Canada this week. Richard Brennan, executive director of marketing for the Falken brand, provided a state of the industry overview for the dealers attending as well as
Vision 2020 Focuses on Trust
As consumer expectations climb and the competitive landscape increases in complexity, company-owned tire stores are rethinking their approach to business and how they can best serve customers. Currently, Bridgestone is experimenting with a new customer-centric retail service approach they refer to as Vision 2020. In late June, Bridgestone Retail Operations (BSRO) opened the doors of
Setting the Stage
As the new editor of Tire Review, it’s a true privilege to be in this role, serving the tire industry and its members with the information you need most to be stay ahead and stay successful. To quote my predecessor, the late Jim Smith, “This is your magazine. We are simply its caretaker.” In the
Toyo Expands Open Country Line
Toyo Tire USA Corp. has released two new designs to its Open Country line, the Open Country C/T and the Open Country Q/T, better positioning the product family for the projected growth within the light truck and SUV segment. Open Country Q/T or “Quiet Terrain” is designed to offer a more refined experience while still
Tire Review Recognized
The Ohio Society of Professional Journalists (SPJ) this week announced that Tire Review secured top honors as the “Best Trade Publication in Ohio.” Judging was based on issues completed and published during 2015. In addition, graphic designer Nichole Anderson received “First Place for Cover Design” for the September issue. The Tire Review 2015 staff will be recognized