Patti Hoying, Author at Tire Review Magazine - Page 11 of 13
Growth, Innovation, Alignment Highlights of Goodyear Dealer Meeting

Goodyear Customer Conference, themed “Driven to Grow,” highlighted the company’s focus on people, products and connected growth strategies for the tire brand.

Tire Source Recognized for 25 Years with Goodyear

Independent tire dealer Tom White, owner of Tire Source and General Manger Pat Stuhldreher were presented with an award Jan. 12 in recognition of 25 years of partnership with Goodyear Tire & Rubber Co. The award honors their longtime association and “friendly relations” with Goodyear and was awarded during a private meeting at the tire

Creating a Culture of Change

For the past six months, I’ve been lucky to travel across North America and spend time with tire dealers, distributors and manufacturers at various events and conferences. The theme I hear most is that “change is upon us,” and independent tire dealers who embrace the trends and position themselves well are the ones who will

Pirelli Expands P Zero Line

During a pre-SEMA event in Las Vegas, Pirelli invited media, dealers and friends to the Cleveland Clinic Keep Memory Alive Center to introduce new additions to its P Zero family of tires. The tiremaker also shared details on the new innovations in Pirelli technology, including an update on the company’s strategic direction. Brand Update A

“The Boss” Behind New Tires, Sales Tools

With a renewed commitment to both its dealers and “The Boss” (i.e., the customer), Bridgestone Americas’ leadership rolled out new products and strategies at its recent dealer meeting. The three-day Bridgestone Consumer Tire Business Meeting in Los Angeles kicked off Nov. 9 with an opening night al fresco dinner and VIP tours of Paramount Studios.

A Conversation with Gordon Knapp of Bridgestone Americas

On stage at the Bridgestone Consumer Tire Business Meeting in November, Gordon Knapp, the new CEO and president of Bridgestone Americas Inc., shared his concerns over the commoditization of the tire industry and the importance of adding value to each customer interaction, without a “race to zero” of selling on price alone. Once out of

Kumho Dealer Meeting Centers on Consistency and Growth

After launching 11 new products in 18 short months, Kumho Tire USA’s 2017 strategy mirrors its upcoming marketing, “Take Control.” In an optimistic business update presented to 30 of its top tire dealers and distributors at its dealer meeting Dec. 8 at the Ritz-Carlton Hotel in Grand Cayman, the company announced plans for growth through

Exploring Your Options

Some say the proverbial dark clouds are forming on the horizon, heading this way fast. Consolidation within the industry, manufacturers selling direct and/or online, shrinking profit margins, rising employment costs, a shift toward digital, competition from big box stores and car dealers – I could go on. The combined perfect storm of pressure upon the

On Being a Top Shop

When I ask successful tire dealers what they do, I hear things like, “We try to make someone’s day better,” and “We keep families safe,” and “Whatever it takes to serve the customer,” or “We set an example, to make a positive impact on our community.” Rarely does selling tires come up first. So this

2016 Top Shop Winner: Lex Brodie’s Tire, Brake & Service Co.

Ask almost anyone in the tire industry to name some of the best dealers in North America and Lex Brodie’s is probably on their list. This year they top our list as well, as winner of the 2016 Tire Review Top Shop Award. Founded 55 years ago, Lex Brodie’s Tire, Brake & Service Co. today

Kenda’s Yang Honorary Cavs Captain

On what some describe as the biggest night in Cleveland sports history, Kenda Tire’s Jimmy Yang served as honorary captain on the court last night as the Cleveland Cavaliers opened their season against the New York Knicks. Before tip off, the entire Cleveland Cavaliers organization accepted their rings, raised the banner and were honored as

Dealers Go Beyond in Banff

As the morning fog lifted across the mountains of Banff, Alberta, 25 tire dealers gathered for a dealer meeting update from Falken Tires leadership on Aug. 9. During the meeting the tiremaker detailed the direction of the company, its products and its positioning within the marketplace. Mirroring the adventure vibe of its national consumer advertising