Virtual AAPEX Session: Create a Culture Employees Embrace
The key to influencing employees’ attitude toward their work is to provide an environment and culture that includes effective management, empowerment, recognition, and a balance of challenges and opportunity.

TIA Dealer Forum: Ingenuity, Tenacity Foster Success
The award-winning panelists provided insights into their dealerships and what has kept them successful.

2020 Top Shop Winner: Waukegan Tire & Supply Co.
Having been a finalist in the Tire Review Top Shop competition three times (in 2010, 2017 and 2019), Jerry Nerheim and his team at Waukegan Tire have taken the top honor this year.

2020 Top Shops: Accolades Amidst Adversity
It was no surprise that, even in the face of adversity, there was no shortage of entries in Tire Review’s 2020 Top Shop Competition.

Brand Strength Serves as Best Offense & Defense
Protecting your dealership’s brand and boosting loyalty will triumph over any threat.

Waukegan Tire Named 2020 Tire Review Top Shop Winner
Waukegan Tire’s guiding principles are based on treating people with respect and kindness, like family.

Dealer Focus: Ronnie Lefevers, Tires Plus Tire Pros
One could say that Ronnie Lefevers’s reverence for all things tires, and appetite for success at a young age, laid the foundation for the Tires Plus dealership he runs today.

Resilience, Ingenuity to Forge Pandemic Rebound
It’s important to have insights into various market dynamics to help hone your business strategies.

Tire Dealers Adapt to ‘New Normal’ During the Pandemic
Tire Review reached out to four independent tire dealerships to get a pulse on their business during these turbulent times.

Michelin Releases CrossClimate2 All-Season Tire
Michelin says the CrossClimate2 is the culmination of more than 630K miles of testing and raises the bar in vehicle safety.

Tire Dealers are Innovators, Fighters, Survivors
Tire dealers, in particular, went full throttle innovating and adapting to curb the effects of COVID-19 on their businesses.

Congratulations to Our 2020 Class of Club 3633!
Our industry is full of rising stars, and our June issue of Tire Review recognizes a few of them for their efforts in making a difference in their companies and the tire industry through our Club 3633 program.
