Vredestein Debuts its First UHP A/S Tire for North America
Vredestein’s Hypertrac, a UHP all-season tire, is the first of four products the company will debut in 2020.
What’s Treading, Ep. 12: Consumer Finance in the Coronavirus Age [Audio]
In the last four weeks, more than 17 million Americans have filed for unemployment, according to the New York Times, which means for tire dealers and retailers across the country, many people don’t have the money for unplanned expenses right now – and unfortunately, tires often are one of those things. Navigating this situation right
What’s Treading, Ep. 12: Consumer Finance in the Coronavirus Age
How can consumer finance play a role in your business during the coronavirus? We find out in this episode of What’s Treading with Tire Review.
What’s Treading, Ep. 11: Coronavirus Relief for Tire Dealers [Audio]
With the passage of the CARES Act, tire businesses are entitled to a myriad of different forms of relief and funding. But do you know exactly what your business is eligible for?
What’s Treading, Ep. 10: Tire Industry Economics & COVID-19 [Audio]
We spoke with financial advisors who study the tire industry to get their pulse on how the coronavirus will affect all parts of the industry in the weeks and months to come.
OE Trends Edge Out Traditional HP Segment
As OE manufacturers continue to look to differentiate their vehicles with performance packages and larger wheels, the traditional “high performance” segment is disappearing.
Coronavirus & the Tire Industry: What Does the Future Hold?
For now, social distancing is our new normal. But how will our industry fare the economic effects of the coronavirus outbreak in the long run?
Five Ways Tire Dealerships Can Prevent the Spread of COVID-19
Implement these practices at your shop to give customers peace of mind and prevent the spread of the coronavirus.
Yokohama Announces Advan Apex Promotion for March
From now through March 31, consumers can earn $100 in the form of a Visa Prepaid card or a Visa Virtual Account after purchasing a set of four Apex tires.
Kumho Tire Wins Good Design Award
The Kumho Ecsta PA51, Majesty 9 Solus TA91 and WinterCraft Wi51 were honored with the awards.
Michelin X-Ice North 4 Capitalizes on Ice Handling, Braking
The Michelin X-Ice North 4, coming to the Canadian market this year, features new stud technology, enhanced compounding and availability in 30 sizes.
Gallery: Michelin X-Ice Snow Launch
Michelin demonstrated the X-Ice Snow’s winter performance capabilities in a variety of handling, braking and cornering courses at Circuit Mecaglisse. See more from the ride ‘n’ drive!